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Reflection, 1

Campaign
Agency Network: 
Published/Aired: 
February 2008

Description

Print advertisement created by Grey, Argentina for Maestro Limpio, within the category: House, Garden.

Caption

Let's keep our home clean.

Advertising Agency: Grey, Buenos Aires, Argentina
Executive Creative Directors: Pablo Gil, Sebastián Garín
Creative Directors: Alexis Álvarez
Art Director: Diego Fernández Brun
Copywriters: Alexis Álvarez, Hernán Kritzer
Head of Art: Cecilia Ognio
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ManfredBock's picture

Very good idea. I´ve seen this kind of pictures before, but I have never seen them used with such a great purpose and with such a benefit for the product, as in this work.
well done

ManfredBock
Activity Score 6
Jet Propulsion Lab's picture

I agree completely.
Good to see a great product advertised in an equally great way.

Jet Propulsion Lab
Activity Score 10679
Copywriter
klaussnow's picture

ok

klaussnow
Activity Score 1645
Art Director |

... its already been done...

Absolut M's picture

Capo

Absolut M
Activity Score 1069
Marketing Manager
moisescho's picture

not that brilliant. this ad is only for one purpose, not to sell but to win in festivals.
and for real, would u really put this ad in a newspaper or a mag? seriously. i dont think so.
this kind of shit, is making the ad industry less creative and less serious to the world.

moisescho
Activity Score 178
Art Director
everartz's picture

at least, this technique has been used for one thing which we all know, and when i clicked to enlarge it i thought and was prepared to type the same comment which a lot more people gonna type, " how long does it take them to forget this old way of saying its a good quality sound ?" but then i saw it for something else, which prooves actually that it is original and flexable to be used for other products, "recycled" in other words.. i think it works and its nice as well...
--
Everartz

everartz
Activity Score 7613
Art Director |

| everartz |

m í t i c o's picture

Bien

Viva Honduras !!!

m í t i c o
Activity Score 676
Art Director at BBDO Honduras
mlsman5000's picture

I don't get it??

mlsman5000
Activity Score 128
Saatchi & Saatchi
alfredo's picture

Great ad! Could use a different typeface for the tagline. Nonetheless, a very strong concept.

alfredo
Activity Score 558
Art Director
Romulo's picture

yeah, great visual. perfect concept. like it.

Romulo
Activity Score 9
cmart7327's picture

I dont get it, and if I do then I am pissed I did.

cmart7327
Activity Score 36
Art Director
robottttrockkkk's picture

idea reciclada.

[ http://eltubedeyou.blogspot.com ]

robottttrockkkk
Activity Score 814
Copywriter at Quorum / Nazca Saatchi & Saatchi
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