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Black leopard

Campaign
Agency Network: 
Published/Aired: 
May 2008

Description

Print advertisement created by Sra Rushmore United, Spain for Madrid Zoo, within the category: Recreation, Leisure.

Caption

The only difference between panthers and leopards is color.
Animals teach us how to be people.

Advertising Agency: Sra Rushmore United, Madrid, Spain
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tsui tsui's picture

Is there something new?

tsui tsui
Activity Score 24
Singapore
Jet Lee's picture

I think we get the idea, you hate this campaign. But no need to insult it on every single page.. These ads aren't brilliant, but they aren't that bad either.

Jet Lee
Activity Score 127
Art Director at BBDO Singapore
Cris's picture

nice concept

Cris
Activity Score 47
Art Director at art director
tomato_seller's picture

thanks god it's the last execution.

tomato_seller
Activity Score 14
copywriter local agency
dadada's picture

!

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

sloppy4's picture

animals also eat their young in a pinch, wallow in their own poop, and are too dumb to construct homes with air conditioning.

the comparisons in these ads are ludicrous.

sloppy4
Activity Score 1492
Age's picture
Age
Activity Score 74
NatalieM's picture

The message needs more work. It seems pretty vague. Of course animals teach us how to be people. We ARE people not animals.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

CharlieR's picture

unfortunately very boring.

CharlieR
Activity Score 92
düsseldorf
pmoniz's picture

the message isn't that we learn from animals, is that we _should_ learn more from them and a good way of doing so is visiting Madrid's Zoo.

These aren't fabulous, I agree with that but they're far from being bad.

pmoniz
Activity Score 35
Copywriter at MSTF Partners |

selling illusions

nemesis's picture

i don't think they're bad... just thin.

nemesis
Activity Score 765
Creative Director
carrot8's picture

i like it very much....

carrot8
Activity Score 4
Art Director at inhouse advertising
jesus_loves_me's picture

Bit preachy for a Zoo.

How about 'Come and see how humans keep animals in cages".

jesus_loves_me
Activity Score 59
Art Director
-DaMontana-'s picture

That could be brilliant!

-DaMontana-
Activity Score 118
marcomfouad's picture

Old idea for new brand

marcomfouad
Activity Score 204
Art Director
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