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freakart's picture

Like the idea, but the ad is a bit boring.

freakart
Activity Score 534
grapphic design / advertising |

_____________________________________________________________

Creativity!

freakart.lv | Twitter

federo's picture

EXCELENT
soooo coool

federo
Activity Score 781
advertising agency
tirthomitro's picture

ya. d apprch is dooooone!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

There's something missing, but i like the core idea.

Guest
alexander_bickov's picture

Very impressive idea

alexander_bickov
Activity Score 3279
slowrider's picture

alexander_bickov | Fri, 2009-07-10 11:48
.... I want to teel you that any idea is old.

mhhh???????????????

now you are caught between the devil and the deep blue sea

slowrider
Activity Score 648
Art Director at xxx |

one should not take life so seriously - as one will not come out of it alive.

AmigoInvisible's picture

Brilliant. NOTHING is missing here I think.

AmigoInvisible
Activity Score 195
Emran Hayat's picture

like the idea... but it could've been done much better if they would've taken a live night shot instead of putting a lotus thumbnail?? it looks flat to me :o/

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

Ad_Man's picture

yep, could've done good in that case. i thought they would've made something to improve the car's position. like the idea, never seen it before.

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Guest's picture

Sorry, but I dont think it's that impressive. Using lightning to say that it is as fast as lightning is not very creative, maybe if it had been executed in a different way it would have been better. The concept is good, but it's a bit bring. Could have been done in so many other ways.

Guest
tantrik_indian's picture

Love it!

tantrik_indian
Activity Score 953
Copywriter |

~~this paranoid survived!~~

Guest's picture

nice idea, but I dont like the art work

Guest
Unmotivated Genius's picture

you know, i want to say this ad isn't 100% there because the execution is so simple, but i think if you were to complicate it it would loose its effectiveness... maybe a creative logo treatment and loose the car and just put the model number....people who are in the financial position to buy a lotus have read up on them.....they don't need to see a tiny pic of the model.

Unmotivated Genius
Activity Score 100
Art Director
elena.tsek's picture

super idea!!!!

elena.tsek
Activity Score 3
Art Director at jnl+
Guest's picture

GreaaaaaaT with a big G and T!!!!

Guest
Guest's picture

Am I the only one who wants to see Alexander Bickov with his shirt off?

Guest
noj's picture

BRAVO GREECE
Good idea and good artwork
go on like that

noj
Activity Score 86
Art Director
billtreklas's picture

excelent!!!!!!!!!!!!!

billtreklas
Activity Score 5
Art Director at MASS
billtreklas's picture

excelent!!!!!!!!!

billtreklas
Activity Score 5
Art Director at MASS
Bob08's picture

Edessa-Athens on board a lightning. What's brightest?

Bob08
Activity Score 749
Guest's picture

good diea ! goo !

Guest
Guest's picture

this ad was done exactly the same two years ago, for audi, by grey tel aviv. sorry.

Guest
In1dmag's picture

smart and cool!

In1dmag
Activity Score 78
she_kai's picture

a eight points idea with a 6 points art work
whatever ,i gave them 8
what do u think? the next floor

she_kai
Activity Score 221
Copywriter at TBWA
Guest's picture

Brillian Idea and execution. cheers to all involved.

Guest
WeirdDog's picture

Nice and simple. I like it.

WeirdDog
Activity Score 209
kurtberengeiger's picture

I'm jealous.

kurtberengeiger
Activity Score 7323
Copywriter
fatten's picture

woow

fatten
Activity Score 6
Guest's picture

BMW. 5 speed sequential gearbox. done ages ago. shame, cos i like this.

Guest
Guest's picture

good idea

Guest
joelapompe's picture

sorry guys... but doooooone ;-)
http://www.joelapompe.net/2009/09/30/flashs/

joelapompe
Activity Score 3853
killazol1's picture

really nice idea. but the execution... -

killazol1
Activity Score 354
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