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Agency Network: 
Published/Aired: 
March 2013
Light for Life Print Ad -  City

Description

Print advertisement created by Longplay, Brazil for Light for Life, within the category: Public Interest, NGO.

Caption

Put this idea on your head. You can't turn a blind eye. Signaling light for helmets. This idea can save your life.

Advertising Agency: Longplay, Sao Paulo, Brazil
Creative Director: Fernando Luna
Art Director: Eduardo Basque
Copywriter: Marcel Petroff
Illustrator: Amello Ilustracao
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emiliete's picture

What an awesome product for such a basic no idea. Horrible art direction, refresh your fonts, bro.

emiliete
Activity Score 646
Copywriter at WMcCann
Orlando Andrade's picture

Not my favorite, at all.

Orlando Andrade
Activity Score 124
Copywriter at Bazooka
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