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The Little Prince

Campaign
Agency Network: 
Published/Aired: 
April 2013

Description

Print advertisement created by DDB, Colombia for Libreria Norma, within the category: Recreation, Leisure.

Caption

The Little Prince
has been printed more than 143 million times.
Download the e-Book

Advertising Agency: DDB, Bogota, Colombia
Chief Creative Officer: Rodrigo Bolívar
Executive Creative Director: Rodrigo Dávila
Creative Directors: Juan Carlos Palma, Juan Carlos Espitia
Copywriter: Juan Alvarado
Art Director: Mario Siabatto
Illustrators: Ciro Starling, Gian Carlo Pirilli, Mario Siabatto
Producer: Isabel Páez
Accounts: Luisa Giraldo, Isabel Serna, Hamilton Peña
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Highest Rated

eins-eins-null's picture

very good visual. but very, very wrong idea: environment is no argument for buying ebooks. not for the customer and not for the environment itself, which is much more affected by electricity and electrical waste e.g. from ebook-readers.

eins-eins-null
Activity Score 896
Copywriter
eins-eins-null's picture

very good visual. but very, very wrong idea: environment is no argument for buying ebooks. not for the customer and not for the environment itself, which is much more affected by electricity and electrical waste e.g. from ebook-readers.

eins-eins-null
Activity Score 896
Copywriter
certaintly's picture

agreed!

certaintly
Activity Score 3994
MindDrift's picture

Yes, but when you think of it, one e-book can replace 1000 books.

MindDrift
Activity Score 1170
Graphic Designer
eins-eins-null's picture

yeah, i thought of that.

eins-eins-null
Activity Score 896
Copywriter
Ramat Ajala's picture

Fantastic campiagn. Winner!

Ramat Ajala
Activity Score 794
kleenex's picture

nice set of ads.

kleenex
Activity Score 51166
Web Designer/Developer
9701701@qq.com's picture

Trees can be replanted, but plastic is very hard to disappear.
Green image, good ad.
But I don't think some of the modern things are better than tradition.

9701701@qq.com
Activity Score 59
Creative Director |

Life itself doesn't have meaning, which should be created by ourselves.

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