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Crawl control

Campaign
Agency Network: 
Published/Aired: 
September 2008

Description

Print advertisement created by Saatchi & Saatchi, Australia for Lexus, within the category: Automotive.

Caption

An unprecedented three cameras to spot trouble and state-of-the-art Crawl Control to over come it.

Advertising Agency: Saatchi & Saatchi, Sydney, Australia
Creative Director: Steve Back
Art Director: Myles Allpress
Retoucher: Innes Robins / Electric Art
Photographer: Alan McFetridge
Copywriter: Todd Sheldrick
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Crisp One's picture

executions been done... i think for some kind of electronics

Crisp One
Activity Score 2005
Other at New York
xuaved devaux's picture

Aye, it's a small world.
Don't fancy the look of it myself.

xuaved devaux
Activity Score 20
London
Advertising Pawn's picture

Looks nice, but it's been done over and over. Especially by Mercedes: http://www.youtube.com/watch?v=-4R2XXTruuM

Join the advertising orgy: http://advertisingpawn.com

Advertising Pawn
Activity Score 419
Other |

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thirty6chambers's picture

I hate this execution. it's super gimmicky and seems like everyone has done a version of this on flickr.

thirty6chambers
Activity Score 1464
Art Director
Andreas F.'s picture

foreseeable

Andreas F.
Activity Score 10
Student
blue_pencil's picture

Did you mean 'Overcome'?

blue_pencil
Activity Score 30
Copy Harder's picture

^
I'm going to Claim.

Oh the Shame!

Copy Harder
Activity Score 8
Martijn's picture

Nice use of the polorize filter in Photoshop.

Martijn
Activity Score 1888
Copywriter at nurun |

https://twitter.com/Martijndotfr

7pages Desig Studios's picture

nice works!
goodjob.

iman.
http://7pagesdesign.com

7pages Desig Studios
Activity Score 2
Design Studios
M´AD MAX's picture

DONEEEEEEEEEEEEEE TO DEATHHHHHHHHHHHHH

M´AD MAX
Activity Score 195
Copywriter
icarodoria's picture

They have just changed the logo. From Jeep to Lexus.

icarodoria
Activity Score 66
New York
Copy_ranter's picture

This idea has been done for Jeep with the headline discovery planet rock

It's in Lurzer's archive... sorry copycat :(

Copy_ranter
Activity Score 194
Creative Director at FP7/DXB
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