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Victoria's Secret

Agency Network: 
Published/Aired: 
May 2009
Description: 

Print advertisment created by JWT, India for Levi's, within the category: Fashion.

Advertising Agency: JWT Delhi, India
Creative Directors: Swati Bhattacharya, Anirudh Verma
Art Directors / Copywriter: Sandeep Salariya, Chirag Bhasin

Comments (30)

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Highest Rated

Guest's picture
Guest

LOL! Love your comment :P

tui_nui's picture
tui_nui
Activity Score 8

gooooooooooooood job.

Guest's picture
Guest

Excellent

Guest's picture
Guest

please explain. don't get it.

Guest's picture
Guest

self indulgence...

Guest's picture
Guest

great!

Guest's picture
Guest

@3
wear levis low rise and show your pants

jamesrothenburg's picture
jamesrothenburg
Activity Score 554

Not bad, but you're promoting someone else's brand. Probably without permission. If I looked quickly at that ad all I would see is the underwear logo.

Guest's picture
Guest

You are so account executive.

Guest's picture
Guest

LOL! Love your comment :P

copywriter.txt's picture
copywriter.txt
Activity Score 828

Cool.

KbxAds's picture
KbxAds
Activity Score 943

nice

Guest's picture
Guest

Nice. At first glance I thought this was going to be another bad "50% off" ad.

Wordnerd's picture
Wordnerd
Activity Score 6692

if this ad tries to sell these low rise pants this is total crap. just using your brain for an idea doesn't automatically make it clever

Guest's picture
Guest

wow. stop getting your friends to comment.

Gualcor's picture
Gualcor
Activity Score 978

Its very clever. Just break the square in your heads. Of course its a contest ad.

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

Guest's picture
Guest

very lame. trying to be too abstract.

Guest's picture
Guest

Buena idea me gusta. JM

ricklongo's picture
ricklongo
Activity Score 1244

I think it's simple and clever.

Guest's picture
Guest

nice nice good ad. Trihan

Emran Hayat's picture
Emran Hayat
Activity Score 832

low rise should've been lil more prominent... else its a nice idea

Creativity is a natural extension of our enthusiasm

Guest's picture
Guest

Oh, show your underwear, not your pants. They want you to wear Levi's low rise so you can show off a peek of your under garments.

Guest's picture
Guest

I like these ads. simple but good.

kurtberengeiger's picture
kurtberengeiger
Activity Score 7323

Nice idea. I really like it. But I'm confused. 'Cause as an advert I'm not so convinced... Go figure.

kuaurdarisprabupadajoir's picture
kuaurdarisprabu...
Activity Score 29

yeah

ssguixi's picture
ssguixi
Activity Score 213

love it

nyoplaks's picture
nyoplaks
Activity Score 8

nice work. good job!

nyoplaks's picture
nyoplaks
Activity Score 8

nice work. good job!

Guest's picture
Guest

great job!

joeloks's picture
joeloks
Activity Score 10

great job!

joeloks

Guest's picture
Guest

It's not bad, but It's like.... what you see. Let me explain myself: Low rise pants are supposed to be a little low, like yo show part of your underwear. So what is this ad saying?? you show part of your underwear... but that exactly what this pants are supposed to do!!! I mean, you wouldn't buy this pants if they didn't. It's like an ad for a fork saying you can eat with it. Not bad, but not a great concept in my opinion.

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