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Concert

Campaign
Agency Network: 
Published/Aired: 
January 2011

Description

Print advertisement created by BBH, Singapore for Levi's, within the category: Fashion.

Caption

I am 500 miles south of normal and I'm not turning back.
Levi's Roadwear
Explore the collection at Levis.com

Advertising Agency: BBH, Singapore
Creative Director: Steve Elrick
Photographer: Ben Sullivan
Copywriter: Douglas Hamilton
Art Director: Adrian Chan
Designer: Tomaz Goh
Producer: D'or Tey
Production company: Minnow 11/RP Represents
Digital Copy: Douglas Hamilton
Illustrator: Kristal Melson
Producer: Amy Wong
Production company: Abant Works
Product Photography: Sam Tan
Videographer: Jeycob Carlson
Post-Production: Freeflow
Account Management: Frances Great, Neil Small, Joanna Yeo, Midori Watanabe
Planning / Engagement Planning: Ayesha Walawalkar
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lahaff's picture

The others are quite nice in conveying Jack Kerouac's On the road-feeling but this doesn't make any sense.

lahaff
Activity Score 1518
Copywriter
smartar's picture

diesel

smartar
Activity Score 54
Art Director at diluvia
luispiter's picture

mmmm its the copy the diesel

luispiter
Activity Score 2756
comunication
mikeelrapido's picture

exactly, poor copy

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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writersblog's picture

Ah, rocker speak. No.

writersblog
Activity Score 553
Copywriter
the_lizard_king's picture

Absolutely average campaign! Really didn't impress me much!

the_lizard_king
Activity Score 1257
Copywriter at Forecast advertising |

And then GOD said...
Let there be creativity!!!

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