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Bitches, 3

Campaign
Agency Network: 
Published/Aired: 
January 2010

Description

Print advertisement created by Leo Burnett, Brazil for Leroy Merlin, within the category: Retail Services.

Caption

You'd better do it yourself.

Advertising Agency: Leo Burnett, Sao Paulo, Brazil
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Highest Rated

everartz's picture

the photography is awful and the concept lacks a concept!
totally bad.. sorry brazil you must have thought of something better..

everartz
Activity Score 7613
Art Director |

| everartz |

Ad_Man's picture

They could've found different situations. The concept is funny.

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

rahadian's picture

Agreed!

rahadian
Activity Score 12
Planner at wunderman
Roshan Quintus's picture

No Comments

Roshan Quintus
Activity Score 667
Saatchi & Saatchi - Sri Lanka |

bite me

sloppy4's picture

then why leave one?

sloppy4
Activity Score 1492
morse's picture

Yes, funny.

morse
Activity Score 18087
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

chris myles's picture

I don't this concept. can someone explain it to me.

chris myles
Activity Score 429
Napier University
everartz's picture

the photography is awful and the concept lacks a concept!
totally bad.. sorry brazil you must have thought of something better..

everartz
Activity Score 7613
Art Director |

| everartz |

Adaddicted's picture

Plumbing services... ; )

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

swamijivanutsav's picture

Hey! thats a cool idea. Cheers

swamijivanutsav
Activity Score 122
Photographer at www.asiemik.com |

Swami Jivan Utsav
https://www.facebook.com/swamijivanutsav

Publiz's picture

Great campaign, but it's a "ghost", just created for the creativity and never buy by the announcer.
I've already talked about it.

http://pourquoipasmoi-greg.blogspot.com/2010/01/leroy-merlin-quand-les...

Publiz
Activity Score 115

Inspiration graphique et publicité créative : Publiz

Marlus Lau's picture

Failed!

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
sold's picture

bad very bad.
and i believe this is a ghost.
who did it? leo burnett? he is turning around in the coffin.

sold
Activity Score 3305
Copywriter
silvi's picture

Why the cold epression in the husband face? Bad acting.

silvi
Activity Score 4172
Copywriter
picntype's picture

yeah, look like he waiting for his turn.

picntype
Activity Score 175
Art Director
monti28's picture

good concept...bad execution
dont know what is the company about?

monti28
Activity Score 22
Planner at Genesis Comunicacion Estrategica - Universidad de Palermo, Buenos Aires
paumarques's picture

divertit i prou. mala execució.

paumarques
Activity Score 1312
Copywriter |

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Rafa creative's picture

Seguro que es de Leo Burnett??

Rafa creative
Activity Score 7
Graphic Designer at Brother´s School
picopalqlea's picture

this campaign is from several years ago!!!!!!
it was showed in a Lurzers Archive Magazine 2003 or 2002.

picopalqlea
Activity Score 999
satrianee's picture

Cheap idea build on a cliche... (Cliche..? Yeah all housewives are whores waiting for a handy man to come over when hubby is at work) Shame!

satrianee
Activity Score 3748
rolling.stone's picture

rightly said, but i think it is in funny tone

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

Paulo.Castti's picture

I don't believe this is from Leo Burnett but I believe in God.

Paulo.Castti
Activity Score 2
michdec's picture

the only way it could be more cliche is if the guys ass crack was showing

michdec
Activity Score 440
CopyRight's picture

could work for another target ;)

CopyRight
Activity Score 713
theanc's picture

Funny idea, bad execution.

theanc
Activity Score 2783
Art Director at NBS / Dentsu Aegis Network |

http://www.augustocorreia.com.br

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