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Crocodile

Campaign
Agency Network: 
Published/Aired: 
April 2012

Description

Print advertisement created by Grey, Peru for Lenor, within the category: House, Garden.

Advertising Agency: Grey, Lima, Peru
Creative Director: Pepe Aguilar
Art Directors: Tony Cruz, Renato Carrión
Copywriters: Gonzalo Aste, Victor Conca
Agency Producers: Eliana Coquis, Lilian Aste
Post Production: Pixel Studio
Photographer: Angel Chavez
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salil.sharma's picture

This one best all of them
bcz its so matching the copy

salil.sharma
Activity Score 2428
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

gonndo's picture

Actually, it's because almost has no copy at all...
"Fabric Softener" is just an explanation of the product, the graphics are pretty clear.

But I'm agree with you, great set of ads...

gonndo
Activity Score 1094
Copywriter |

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

feysal's picture

it has almost no copy...amazing!

feysal
Activity Score 2571
Art Director at Zilojo |

groovy baby!

chamindarathnayake's picture

SUPER WORK!!!

chamindarathnayake
Activity Score 377
Art Director at Triad (Pvt) Ltd |

Chaminda Rathnayake

kalpesh78's picture

love it.

kalpesh78
Activity Score 2578
Art Director |

ideas....30 minutes nahi toh free.

Serge BARREAU's picture

Good idea! But, from my point of view, it only works with wild animals with fur. Don't forget that the product is a fabric softener!...
In this case, a tiger would have been more appropriate.

Serge BARREAU
Activity Score 20
Creative Director |

Never have time to do. Always time to redo.

brahmastrabs's picture

the best one in this series

brahmastrabs
Activity Score 125
iamcreative's picture

Awesome campaign.

iamcreative
Activity Score 262
iambusy's picture

this one cracked the brief

iambusy
Activity Score 2219
Copywriter |

busy.

ivanm16's picture

This one is my favorite.

ivanm16
Activity Score 404
Copywriter at TBWA Dominican Republic
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