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ivan's picture

That's a good campaign idea. As a campaign it would be a winner!

ivan
Creative Director at Ads of the World
the_ashlands's picture

so....play-doh is advertising for legos now huh?

the_ashlands
Activity Score 1394
Graphic Designer |

www.ashlandic.com

bknowlden's picture

interesting insight - "we make the toy that makes the toys" kind of a thing, but can we please just let LEGO go for a year or two?

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

ChuckNorris's picture

hummmm....next

ChuckNorris
Activity Score 834
Creative Director
kre8's picture

what's the idea?

kre8
Activity Score 989
Copywriter
djspiralz's picture

i could smile with this ad, just if i was the lego client

djspiralz
Activity Score 491
Copywriter
fauxjebus's picture

yeah this would be a better ad for LEGO showing what the kid would rather play with.

fauxjebus
Activity Score 498
Art Director at WAX
popdistortion's picture

The snake one was sooooo much better. Can't help but compare.

popdistortion
Activity Score 1592
act's picture

weak. this ad tells me that lego is a better toy than playdoh.

act
Activity Score 535
Art Director
NITROXROX's picture

Just think it's badly produced

NITROXROX
Activity Score 130
Creative Director
thinkFRESHdesign's picture

Free advertising for LEGO?

thinkFRESHdesign
Activity Score 242
Other |

original doodles + creative sweat = thinkingfresh.ca

Ad-dict's picture

stupid y'all, it means with play-doh u basically can do whatever lego can!

Ad-dict
Activity Score 2
Copywriter
deep_tracy's picture

hurray. someone finally got it.

deep_tracy
Activity Score 588
Copywriter
the_ashlands's picture

no, i think we all got it...its just that its advertising too much on legos behalf

the_ashlands
Activity Score 1394
Graphic Designer |

www.ashlandic.com

cooties's picture

nice

cooties
Activity Score 180
Other
cameron1983's picture

Basically its saying that something had to precede lego, and the person that created it, had to design it from something - and that was playdoh. Its basically the step before Lego. I think its interesting, but nothing to write home about!

cameron1983
Activity Score 9
Art Director
ozone's picture

you just reinforced the message "Lego is better"

ozone
Activity Score 14
Art Director
AdDavid's picture

this makes people think in 2 different ways, is that a healthy proposition for a brand?
lego said 'imagine', so playdoh says 'inspiring imagination'. this might get across a consumer's
psyche if one sees both of their ads closely. playdo's challenge here might get across the wrong message.
is it telling that start with playdoh and finally move up to lego?

AdDavid
Activity Score 406
Other
naive's picture

Play Duh!

naive
Activity Score 6
Creative Director
chavezonico's picture

Sorry, pero este aviso ya está hecho. Fue publicado en Chile, y siento que la ejecución está por debajo a la primera ejecución. Otra vez vemos una extraña coincidencia desde el oriente del planeta.

adjunto link donde está el aviso de chile

http://chavezoscar.blogspot.com/2006/08/el-aviso-de-la-semana.html#links

chavezonico
Activity Score 22
Art Director at Grey Chile
the_ashlands's picture

convengo, el anuncio original en su acoplamiento soy mucho mejor.

the_ashlands
Activity Score 1394
Graphic Designer |

www.ashlandic.com

ivan's picture

Wow! such a similar concept.

ivan
Creative Director at Ads of the World
bknowlden's picture

Can I get a DDB salary if I do ads like this?

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

ellehcimeo's picture

I see. Playdough is the only toy you will ever need because you can create any other toy out of it. Too bad they chose a Lego block, maybe a more generic toy, like a teddy bear, or a video game console?

ellehcimeo
Activity Score 3376
Art Director
ivan's picture

That's a good campaign idea. As a campaign it would be a winner!

ivan
Creative Director at Ads of the World
ooops's picture

the ads tags is the answer.
play-doh inspiring more imagination yet more flexible shapes.

ooops
Activity Score 448
Other
comingsoon's picture

The idea of this ad sound familiar with the one BurgerKing done before.
> An undercover Ronald went to BK.

comingsoon
Activity Score 117
Graphic Designer
jonft's picture

So many comments from the experts, guess the Ad failed...full-stop

jonft
Activity Score 264
Creative Director |

jono

Néstor's picture

Sincerely, I prefer this one.. such a clean and better art.
http://www.zappingdigital.com/campannas/2007/06/08/grafica-grey-chile-...

Néstor
Activity Score 126
Copywriter |

ZappingLatam.com

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