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Woman

Campaign
Agency Network: 
Published/Aired: 
March 2008
Lazer Print Ad -  Woman

Also From This Campaign 2

Description

Print advertisement created by Duval Guillaume, Belgium for Lazer, within the category: Personal Accessories.

Caption

Go down in style.
Urbanize. The new fashion helmet by Lazer.

Advertising Agency: Duval Guillaume, Antwerp
Creative Directors: Geoffrey Hantson, Dirk Domen
Creative team: Manuel Ostyn, Pieter Staes
Photographer: Koen Demuynck
Other additional credits: Matthieu De Winter
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krautland's picture

this lady is about to fall on her ass, not head.
the ads, incidentally, fall flat.

krautland
Activity Score 3216
Art Director at erm... no calls please.
jimkuz's picture

Love this ad - attention getting, goofy, far-out, fun,
and STYLE is what her gymnastic, or spring board diving move is all about.

jimkuz
Activity Score 412
Graphic Designer at Freelance
klaussnow's picture

ivan, can I have a halmet too?

klaussnow
Activity Score 1645
Art Director |

... its already been done...

but_why's picture

Confusing - both ads show stylish 'dismounts' not stylish helmets. Is this helmet gonna make me look good or turn me into some kinda acrobatic ninja? Either way show me a helmet that stops me getting my head squashed under a truck and you got my buck.

but_why
Activity Score 280
Watford
FlyingDogs's picture

Grade A, brothers!

FlyingDogs
Activity Score 968
Copywriter
efox5's picture

Like this one! But I don't know why they write the body copy on the ground

efox5
Activity Score 85
Tincho's picture

Because its a creative way. You spell it like this: C-R-E-A-T-I-V-E

Tincho
Activity Score 1093
Art Director
Geko's picture
Geko
Activity Score 161
Art Director
JamurPutih's picture

well...the ad makes me open the website..hahaha

JamurPutih
Activity Score 263
Art Director |

end of joy, enjoy

Vicomte's picture

Nice job

Vicomte
Activity Score 287
Copywriter at Copywriter
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