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Agency Network: 
Published/Aired: 
December 2012
Landscape and Animal Park Goldau Print Ad -  Bear

Description

Print advertisement created by ‏Y&R, Switzerland for Landscape and Animal Park Goldau, within the category: Recreation, Leisure.

Caption

The Zoo without bars.

Advertising Agency: Advico Y&R, Zurich, Switzerland
Chief Creative Officer: Markus Gut
Creative Directors: Martin Stulz, Dominik Oberwiler
Art Director: Fabian Esslinger
Copywriter: Patrick Bucher
Photographer: Andrea Vedovo
Retouching: Alex Herzog / Red Department
Consultants: Ramun Knapp, Christoph Schwarz
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Spanky's picture

Pretty bad retouching. They should have used different trees. Or at least done a better job of disguising it's the same tree clipped out and pasted over and over.

Spanky
Activity Score 4899
Other
adrianonuevo's picture

original

adrianonuevo
Activity Score 36
Art Director
glutamin's picture

i liked the idea but i totally agree with Spanky.

glutamin
Activity Score 107
Other
Patrizio's picture

Haha, this ad is simply not true. It suggests that dangerous animals like bears are running around freely in Goldau, which is not the case. The only animals running around free are harmless ones like goats, deer etc. Bears, wolves are behind wire mesh fences. The animal park Goldau is targeted to families with children feeding them... Just imagine a pack of wolves joining the feeding...

Patrizio
Activity Score 172
Copywriter
Jackbr's picture

God idea but bad retouching...

Jackbr
Activity Score 1500
Art diretor |

JackBR

kleenex's picture

not the best of ideas.

kleenex
Activity Score 51801
Web Designer/Developer
LEO_CREATOR's picture

This is the the exact copy of this http://shyamsundergoud.blogspot.in/

how can you people copy ideas even execution.

LEO_CREATOR
Activity Score 51
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