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Agency Network: 
Published/Aired: 
May 2012
Land Rover Print Ad -  Syringe

Description

Print advertisement created by Y&R, United Kingdom for Land Rover, within the category: Automotive.

Advertising Agency: RKCR/Y&R, London, UK
Executive Creative Director: Brian Fraser
Art Director: Jerry Hollens
Copywriter: Mike Boles
Typographer: Lee Aldridge
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fadirahhal's picture

no

fadirahhal
Activity Score 235
Art Director at Emirates Hospital and CosmeSurge
Shawali's picture

Far fetched much?

Shawali
Activity Score 8442
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

passion-art's picture

so crap. LR shouldn't act like this at least. any student could come up with this. but an agency? no way!

passion-art
Activity Score 42
Producer/Director at USA |

www.toptrailers.site11.com

YOSEF 302's picture

0 idea, 0 art direction, 0 execution

YOSEF 302
Activity Score 62
Creative Director |

Yosef Khouwes. Creative Director / Filmmaker

MindDrift's picture

Well, the idea is great, but there's no way you can make a picture of 10 needles look good, no matter how well you art direct it.

MindDrift
Activity Score 1170
Graphic Designer
kleenex's picture

I guess all the people at the ad agency were high on drugs when they came up with stinker of an ad.

kleenex
Activity Score 51110
Web Designer/Developer
DGCS's picture

Where's de ideia? weak

DGCS
Activity Score 410
Art Director
Fera Groove's picture

London is falling down.

Fera Groove
Activity Score 205
Art Director
pierrelastname's picture

and????

pierrelastname
Activity Score 2869
Copywriter
somecopywriter's picture

Sorry this just sucks. I love a car ad that can get away without showing a cheesy shot of a shiny car, but this one falls flat.

somecopywriter
Activity Score 1113
Copywriter at Boomtown
feysal's picture

i agree far fetched

feysal
Activity Score 2571
Art Director at Zilojo |

groovy baby!

BLOODY FOOL's picture

??????

BLOODY FOOL
Activity Score 199
mr.x's picture

I like the idea, but it is farfetched. Instead of the shots, maybe stamps? Something less "scary".

mr.x
Activity Score 998
Forsbergs Skola
Crash's picture

no!

Crash
Activity Score 193
Art Director at autodidacta
gonndo's picture

I think it's time for Land Rover to "Go Beyond" with a new concept...

gonndo
Activity Score 1094
Copywriter |

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

samenshaw's picture

Don't like this at all sorry

samenshaw
Activity Score 47
Marketing Manager at Truly Deeply South Melbourne
tirthomitro's picture

sorry guys. 1st disappointment from land rover. saaaad!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Maximusprime's picture

They could have at least made the needles into the shape of a Landrover, in respect of the tribe people.

Maximusprime
Activity Score 26
University of Lincoln UK
ChuckN's picture

Disgusting.

ChuckN
Activity Score 139
Copywriter
kalra kieth's picture

no.

kalra kieth
Activity Score 139
wave's picture

awesome!!!

wave
Activity Score 471
XY69's picture

no way!

XY69
Activity Score 8
Art Director |

the daily madness

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