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Eye, 1

Campaign
Agency Network: 
Published/Aired: 
December 2012

Description

Print advertisement created by Y&R, Germany for Land Rover, within the category: Automotive.

Caption

DISCOVERY 4. Keep an eye on your surroundings with the 5 Camera Surround-System.

Advertising Agency: Y&R, Berlin, Germany
Executive Creative Director: Jan Leube
Creative Directors: Markus Rieser, Esben Ehrenreich
Art Director: Bernd Claussen
Copywriter: Ralph Stieber
Photographer: Markus Thums
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Highest Rated

ironman1979's picture

inspiration source here: http://www.surenmanvelyan.com

ironman1979
Activity Score 1080
General Manager at Stark Industries |

Advertising in funnier than making weapons.

61designstreet's picture

Nice design..

61designstreet
Activity Score 247
Web Designer/Developer |

www.61designstreet.com

OscarSalas's picture

It's nice, but it doesnt place a car in my head, in print you have to read the tiny white-against-black letters in order to even get what the design is about, it takes a lot of examining to get the message, and even then im sure Land Rover has more appealing features than cameras, which arent car-related.

OscarSalas
Activity Score 155
tirthomitro's picture

i sorta' agree with OscarSalas

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

BLACKPIXEL's picture

i liked it good one

BLACKPIXEL
Activity Score 468
Graphic Designer
sacrilegend's picture

Nice. On seeing the visual, I was hoping the pay-off would be something about how Land Rovers can help you see the world -- but I understand the message and appreciate the whole composition.

sacrilegend
Activity Score 3394
Copywriter
faissalo's picture

This art doesn't warrant the end line. I agree with sacrilegend.

faissalo
Activity Score 728
Art Director |

Nice init

Brandon Marlo's picture

Art is really sucky...

Brandon Marlo
Activity Score 350
Creative Director
ironman1979's picture

inspiration source here: http://www.surenmanvelyan.com

ironman1979
Activity Score 1080
General Manager at Stark Industries |

Advertising in funnier than making weapons.

Samson Muthiah's picture

Nice presentations all 3 .

Samson Muthiah
Activity Score 626
Other at Thisayanvilai |

Samson

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