Description
Print advertisement created by JWT, United Arab Emirates for Kit Kat, within the category: Confectionery, Snacks.
Executive Creative Director: Chafic Haddad
Art Director: Nizar Swailem
Copywriter: Ash Chagla
Strategic Planner: Prabhakar Iyer
Account Supervisors: Shereen Fotouh, Jayanthi Thiagarajan

Nice concept, good idea, horrible executions, specially the one with the maze,
How can someone still believe that an ad with a maze is cool.
do nothing and eat fucking kitkat ..

the idea is nice, but doesn't even come close to Volkswagen's " small but tough" crossword puzzles.
http://adsoftheworld.com/media/print/volkswagen_polo_crosswords
I hate this ad it SUUUUUUUCKS, it makes small baby's cry and I think I puked a little bit in my mouth when I saw it. How uncreative, how elementary... how lame! JWT puts out good work normally but this is well below their pay grade, a high school student could have came up with this in an hour!
Kit-Kat is even more to blame for actually signing off on this crap. JWT, you lost your gusto... go take a vacation... obviously you need it!
Michael "Mr. Echo" Roberson
http://www.casualtyofdesign.com

i dont find these too bad at all.
pretty cool actually... the simplicity is nice.
as for you, casualtyofdesign, it's kinda strange hearing you get so pissed about these ad's, i mean, why. they're just ads.. chill out.
what's even funnier is your tone of creative authority... especially when this is your home page: http://www.casualtyofdesign.com
(haha)
maybe you shouldn't just take a vacation, you could also consider a new career.
i hear that they're currently hiring elephant fisters in madagascar. it would be a great way for you to embrace your obvious talent.

oh, and judging from the hundreds of comments on your blog, seems no one else gives a shit about you either!
Thanks for visiting my blog... YES it worked!
Michael "Mr. Echo" Roberson
http://www.casualtyofdesign.com

oh look, a maze in an ad, now that´s original....
Ugh! Yeah the maze idea has been done to death, and that is just on the site. There have been thousands who somehow think this execution is in any way original.
---
Website: http://jakephillips.net
Blog: http://jakephillips.wordpress.com

this one is different then the other 2
Have a mini break? Shouldnt it be a continuation of the "BIG" break? disoriented and bad.
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