Agency Network: 
November 2010


Print advertisement created by Kinograf, Ukraine for Kiev Jewellery Factory, within the category: Professional Services.

Advertising Agency: Kinograf, Kiev, Ukraine
Creative Director: Vitaliy Kokoshko
Art Director: Vitaliy Kokoshko
Illustrator: Positive pictures
Photographer: Alexander Zhadan
Additional credits: Oleg Kiselitsa, Konstantin Chernyh, Kirill Bondarenko, Nataliya Batrak
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Robwanali's picture

It would be nicer if most of these posts carried the creators' concept than to leave us guessing. It would help to comment with more insight.

What i get from this one is that the jewelry is stealing the show, but it does not say it is necessarily good jewelry, just over displayed jewelry. Nice photography.

Activity Score 132
Creative Director at Insight Media |

love what you do and do what you love

HappyHour's picture

Fashion advertising is more aesthetically focused than concept focused.

Activity Score 2381
CommandZ's picture

Yes typical for this category, always bereft of an idea.

Activity Score 2509
Creative Director
Guest's picture

Aesthetically, this woman's face looks like a foot.

Billoughsby's picture

And non-aesthetically?

Activity Score 5150
Art Director |

That's it.

Guest's picture

well the always seeks the interesting and as Eco said the beauty is in the eye of the beholder (target group) lolaesthetical

Anonymous Author's picture

A lingering look and a lick of a lady-finger; she'll never need to buy jewelry for herself.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

sxhizo's picture

Haha, that's fashion advertising's concept right there.

Activity Score 38
Art Director at Lucideas
Guest's picture

"Too much cream will distort your face" – finally an ad with a clear message.

shah wali jan's picture

face expression is very bad

shah wali jan
Activity Score 257
Graphic Designer at coffee communication
MidasTouch's picture

Ugly :/

Activity Score 1024

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

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