Advertisement

Drive-in

Agency Network: 
Published/Aired: 
January 2011
KIA Print Ad -  Drive-in

Description

Print advertisement created by BerntzonBylund, Sweden for KIA, within the category: Automotive.

Caption

The new Kia Sportage with rear view camera.

Advertising Agency: BerntzonBylund, Stockholm, Sweden
Art Directors: Johan Gustafsson, Erik Olsson
Creative Director: Hans Bylund
Photographer: Marcus Kurn/Sylvie
Log in or register to post comments
luispiter's picture

mmmm i dont like... it not interesting

luispiter
Activity Score 2756
comunication
jackmancer2017's picture

Well I do think it makes you look :) simply shows the benefit it not completely at a realistic way.

jackmancer2017
tamer samy's picture

FORCED..

tamer samy
Activity Score 681
Photographer at LEAP STUDIOS |

TAMER SAMY
www.leapstudios.net

dadada's picture

haha.. funny!

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

Mr. Arizona's picture

Simple and effective.

Mr. Arizona
Activity Score 6
Copywriter at Meta Communications
StarlaY's picture

A-ha!.. nice consumer insight! I always wished for a rear view cam so that I could go to the drive in movie and turn my back to the screen. (and watch the movie all blurry and fuzzy instead of HD...)

This is an ad made just for the advertising people to like.

StarlaY
Activity Score 310
Copywriter |

“Inspiration exists, but it has to find us working.” Picasso.

JeffP's picture

The agency owned the client on this one.

JeffP
Activity Score 810
Marketing Manager at TomTom
akshaysrikar's picture

funny: a little.
forced: a lot.

akshaysrikar
Activity Score 420
India
kurtberengeiger's picture

It's a demonstration for a new way to pirate copy films... ;)

kurtberengeiger
Activity Score 7323
Copywriter
sirvan's picture

It's a simple, fabulous idea.

But I wonder if the "forced" comments come from the execution? It's very, um, "over-done."

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

nathalie d's picture

post prod is poor, the rest is ok.

nathalie d
Activity Score 31
Art Director at Beirut
mr.x's picture

The idea is ok. Don't know about the photo though, I'd skip the filter. Also it looks like a parking lot, bad choice of location? Maybe.

mr.x
Activity Score 998
Forsbergs Skola
JustinCarrasquillo's picture

Not bad. Could be better... :)

JustinCarrasquillo
Activity Score 563
Photographer at Los Angeles, CA |

http://www.justincarrasquillo.com

Featured Content

Latest Collections

Advertisement