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Published/Aired: 
June 2009
Kaya Print Ad -  Fist

Description

16 June 1976 marks the day South African school children from Soweto stood up in protest against the Bantu education act. Due to this event, June 16th is now celebrated as South Africa's youth day, which commemorates the bravery and the death of many South African children including Hector Pieterson. The raised fist, to this day has been a symbol of Power "Amandla."

Print advertisement created by The Firehouse, South Africa for Kaya, within the category: Media.

Caption

16 June 1976. Tune in.

Advertising Agency: The Firehouse, Johannesburg, South Africa
Executive Creative Director: Steven Richards
Creative Director: Rowan John
Art Director: Ryan Liedeman
Copywriter: Tamara Kotelo
Model Maker: Ryan Liedeman
Photographer: Vanessa Grobler
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everartz's picture

i wonder, old tapes were a 46 mins and 90 mins playback time.. thisone seems like 1289 mins to me... naaa just kiddin' this is a good work thou.. good job boys

everartz
Activity Score 7613
Art Director |

| everartz |

Guest's picture

What does a tape got to do with a radio channel?
They are competitors.

Guest
Guest's picture

not really competitors. what do radio stations play?

Guest
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they're not really competitors. what do radio stations play in the first place?

Guest
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yeah, nice

Guest
Guest's picture

Too many fists around. Not the case to add an historical one.

Guest
Guest's picture

This is a winner...7 years ago.

This is sooooooo forced. Yfm did something similar years ago. So did Black Like Me.

You should see the one I did. Fuck I'm talanted.

Guest
Guest's picture

Awesome work.

Guest
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done already. search casette tapae art!!!!

Guest
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Love it.
Sharon

Guest
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shoo, the hendrix execution kicks this one's ass!! love it, the hendrix one...

Guest
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80's rock station, perhaps?

Guest
Guest's picture

lovely.. keep it up

Guest
premc's picture

cool !

premc
Activity Score 917
Graphic Designer at Web Designer/Graphic Designer |

radical

marpixel's picture

I don't think the public can really understand what competitors are or means... This is an awesome idea.
Rad concept and great AD. Sweetness!

marpixel
Activity Score 5
Creative Director
Guest's picture

Actually so what some artist did it as part of their designs. Mad magazine also did the same thing years ago. Nothing is original
so get over it folks and stop being so bitchy. Give positive feedback on how they can fix copy or art direction rather than being so damn
negative!

Guest
Guest's picture

Well said!

Guest
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Which message?

Guest
Emran Hayat's picture

nice nice

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

Guest's picture

Nice one guys, I personally love the design, remember the are always critics and the more they crit that means you doing something that inspired a thought which is the point of design. Ayoba.

Guest
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