Comments (14)

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bigbadfatmadafaka's picture
Activity Score 486

I think this new campaign is not as good as the other....i didnt thought the other was too good anyway...this shit will win more lions i am sure. congrats in advanced TBWA Paris. But this is not a BigBadFatMadafaka cant be.

Totto's picture
Activity Score 685

great!!! what connection i say..u have to smile in this era!and the message hits the bulls eye!
A glorious bright light always makes you close your eyes.

Intelligent ads are the need of the hour.

jennywhx's picture
Activity Score 1142

Nice and fun.

elmikel's picture
Activity Score 1147

Cool campaign though this follow up is not as good as the previous ones. Anyway, funny concept.
Thumbs up!

Beatboxer's picture
Activity Score 1517


I love the poster in the back. 'My Body'.

the_ashlands's picture
Activity Score 1394

hahahah....i was just gonna leave the same comment!!

mowitsch's picture
Activity Score 84


• ω •'s picture
• ω •
Activity Score 193

exciting way to sell a boring product! great casting too:)

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

I've always loved this campaign for its BRUTALLY simple idea.
Although the whole comedic take on someone's (or something's) sensitivity has been explored numerous times before, this somehow manages to appear fresh. And I also like the multi-frame storyboard format they used. It serves the campaign well depicting the plight of the very vulnerable, emotionally or otherwise...

It almost makes me want to collect all the ads and put 'em up on the wall.
And that's a HUGE compliment.

Criterious's picture
Activity Score 8

The first campaign was better but these is still awesome!

Sure deserve another lion.

DanteFarla's picture
Activity Score 40

This is a concept!!!!

Rog's picture
Activity Score 6080

LOVE the rolling eyes! ;D

>>>> That's not an ad. THIS is an ad.

The name is White's picture
The name is White
Activity Score 82

To write is to be the PUPPET MASTER of the brainless sheep.