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Bird Poop

Campaign
Agency Network: 
Published/Aired: 
March 2011

Description

Print advertisement created by TBWA, Ecuador for Jokers Casino, within the category: Gaming.

Caption

In life, luck is disperse. At Jokers Casino it’s in each m2.
Grabbing the bride’s bouquet, finding a nickel on the street, meeting the love of your life in a place least expected. In life luck is everywhere; disperse, hidden, waiting for you. At Jokers Casino it’s in each m2. Good or bad luck, it doesn’t matter! Luck is just that. But not only for gambling, because isn’t it luck to find one or more friends at a game table? Or laugh and share with some strangers that you have never seen in your life? Isn’t it luck to lose sense of time without stopping to have fun? So, why not come to Jokers Casino? the place where luck never rests.

Advertising Agency: TBWA, Quito, Ecuador
Creative Director: Diego Villalba
Art Directors: Melissa Gaitan, Andrés Gavilanes
Copywriters: Diego Villalba, Víctor Basantes
Illustrator: Andrés Gavilanes
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bixo's picture

i like it a lot, nice work.

bixo
Activity Score 5
Copywriter
eltintachina's picture

Cuando te arriesgas a hacer un texto largo tienes dos opciones o que sea aburrido y no te de ganas de leerlo o que te enganches en su contexto y no puedas parar hasta el punto final. Eso exactamente te pasa en este aviso muy bien logrado el Copy, tiene insights muy bien contados. Felicitaciones TBWA Ecuador. La ilustración está bonita también.

eltintachina
Activity Score 12
Copywriter at DRAFT FCB ECUADOR
kleenex's picture

Nice work.

kleenex
Activity Score 51787
Web Designer/Developer
Billoughsby's picture

I'll be mulling the line "In life, luck is disperse" until Monday at least.

Billoughsby
Activity Score 5150
Art Director |

That's it.

Anonymous Author's picture

OK illustration.
One person's luck is another person's bird poop.
And one person's noun is another person's verb, to disperse as required.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Billoughsby's picture

'ear 'ear.

Billoughsby
Activity Score 5150
Art Director |

That's it.

Ron Burgundy's picture

Maybe the clunky line would be different in original language.

Ron Burgundy
Activity Score 1630
Art Director at Southern California
pierrelastname's picture

I like! Buen trabajo Ecuador! a ver si juegan igual al futbol ))

pierrelastname
Activity Score 2869
Copywriter
Juez's picture

De casualidad...

¿Has oído hablar de Antonio Valencia...?

Juez
Activity Score 13
desailly's picture

It looks very nice. It also looks a lot like the opening credits to Casino Royale.

http://www.youtube.com/watch?v=0XX6J1YXO0k

desailly
Activity Score 470
Copywriter
Glut's picture

average series

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
Hammad S's picture

I like the graphics but the text is iffy. Not to say what it says is bad but the amount of text is a bit much. I think so.

Hammad S
Activity Score 484
Hibon's picture

Nice and clean.

Hibon
Activity Score 3734

Simple ideas are the best !

Carla Proaño's picture

Excelente chicos!!! EL arte increible y la redacción también!! good job! mis más sinceras felicitaciones TBWA! sigan así!

Carla Proaño
Activity Score 4
Student
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