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Journey, Polar Bear

Campaign
Agency Network: 
Published/Aired: 
September 2012

Description

Print advertisement created by Y&R, South Africa for Johannesburg Zoo, within the category: Recreation, Leisure.

Advertising Agency: Y&R, South Africa
Chief Creative Officer: Graham Lang
Executive Creative Director: Rui Alves
Copywriter: George Dube
Art Directors: Marvin Mugabe, Jac Sun
Art Buyer: Katherine Legg
Account Manager: Riaan Koster
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andylefty's picture

Quite long but it's a logical argument.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
Roger Keynes's picture

Smile worthy.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

hasalaka.th's picture

good one.

hasalaka.th
Activity Score 288
mediamax
Aitor Borras's picture

Sad but true. Very funny and insightfull. Well done guys!

Aitor Borras
Activity Score 245
Creative Director at ROAD Publicidad |

Creative Director. www.aitorborras.com

feysal's picture

its different and its awesome

feysal
Activity Score 2571
Art Director at Zilojo |

groovy baby!

kleenex's picture

I love how different it is...

kleenex
Activity Score 51166
Web Designer/Developer
Barbara O.'s picture

nice one

Barbara O.
Activity Score 211
Barbara & 1923 |

Barbara O.

WireDino's picture

The "sad but true" ads may have an impact, but I don't think it's a very positive one.

WireDino
Activity Score 237
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