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Software designer

Campaign
Agency Network: 
Published/Aired: 
March 2012

Description

Hired by the BC government to help get BC youth excited about career exploration, Cossette created JobFest 2012. A 52-stop rock concert style tour, JobFest showcased BC labour market info, interactive career exploration tools and invited young people to audition their bands for a chance to appear on the main stage to open for the headliners. Cossette designed and executed the concept, branding, logos, advertising campaign (print, radio, transit, OOH, ambient, and online), website, social media, and event elements, including tour truck, tents, banners, signage, event staff uniforms, and promo giveaways (guitar picks, t-shirts, temporary tattoos, and DVDs).

Print advertisement created by Cossette, Canada for Jobfest, within the category: Professional Services.

Advertising Agency: Cossette, Canada
Creative Directors: Katie Ainsworth, Nick Richards
Associate Creative Director: Lisa Lebedovich
Art Director: Lisa Lebedovich
Copywriter: Katie Ainsworth
Producer: April Haffenden
Photographer: Philip Jarmain
Retoucher: Steve Pinter
Studio Artist: Rob Horsman
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Highest Rated

dean viii's picture

In the same way as a car wreck will.

dean viii
Activity Score 1686
Creative Director
kleenex's picture

I say the ads will get your attention.

kleenex
Activity Score 51126
Web Designer/Developer
dean viii's picture

In the same way as a car wreck will.

dean viii
Activity Score 1686
Creative Director
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