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Campaign
Agency Network: 
Published/Aired: 
March 2008
Joas Print Ad -  Bar

Also From This Campaign 2

Description

Print advertisement created by Daehong, South Korea for Joas, within the category: House, Garden.

Caption

Amazing performance by bar-type shaver.

Advertising Agency: Daehong Communications, Seoul, South Korea
Art Director: Kim Junghwa
Copywriter: Lee Kikwan
Photographer: Lucy Pringle
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Highest Rated

yessa's picture

it doensn't work, i see no match with a shaver, It will match perfect with a lawnmower

yessa
john doe's picture

forced exaggeration

john doe
Activity Score 1571
Art Director
marcel7's picture

The shaver has nothing to do with a corn field!!! Too constructed. Amazing bad performance.

marcel7
Activity Score 996
Copywriter
SeanMartin's picture

LOL -- well, yes, a cornfield has nothing to do with a shaver, but isnt the point of advertising to create those kind of links to get people to think about your product in a new light?

As for this, well, the idea of the patterns in corn- or wheatfields has had its day, just as the whole "phenomenom" has passed on. It's not even good as retro right now. The other one is better by far, but this is the kind of campaign that should have run five or six years ago.

--------------------------

Here, let me save everyone the trouble of asking. "Do you even work in advertising?"

SeanMartin
STRTLRS's picture

This is for South Korea, maybe they're just now hearing about these things...

www.storytellerscreative.com

STRTLRS
Activity Score 1601
storytellers. |

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I think, therefore... yeah.

kurtberengeiger's picture

I think crop signs are kinda cool. So I like this. Sometimes I just like stupid stuff.

kurtberengeiger
Activity Score 7323
Copywriter
losvanvan's picture

only a word: BAD

losvanvan
brndnrap8's picture

I want to eat a piece of turd.

http://www.sharkcountry.blogspot.com/

brndnrap8
Activity Score 170
Art Direction
jorge00's picture

a man's brain is known better by the phrases he says, nice brndnrap8, very nice phrase, shows what kind of man you are.

jorge00
Activity Score 76
Art Director at TBWA Dom. Rep.
yessa's picture

it doensn't work, i see no match with a shaver, It will match perfect with a lawnmower

yessa
Guest commenter's picture

wouldn't even match a lawnmower.
Crop circles are flattened down crop (usually still alive , weirdly) and not cut.

Guest commenter
beebs's picture

flip the landscape to a man's skin and you may have something.

beebs
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