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Traffic light

Campaign
Agency Network: 
Published/Aired: 
April 2008
Jeep Print Ad -  Traffic light

Also From This Campaign 2

Description

Print advertisement created by BBDO, Mexico for Jeep, within the category: Automotive.

Advertising Agency: BBDO México
Executive Creative Director: Héctor Fernández
Creative Directors: Agustín Esteban
Art Directors: Agustín Esteban, Antonio Cué
Copywriters: Omar Sanchez, Diego Gonzalez
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Highest Rated

ivan's picture
ivan
Creative Director at Ads of the World
adstrike's picture

nice

adstrike
Activity Score 334
Copywriter
EGGO's picture

Glad you like it because you can now explain it to me.

EGGO
Activity Score 354
Other |

You have to hate advertising in order to truly love it.

rebeldesigner's picture

My friend... These three parrots mean traffic signal... and this is how they are showing where jeep can reach... I hope this helped...

By the way I dont like it much... its weak...

rebeldesigner
Activity Score 12
Riyadh |

"Simplicity is the ultimate sophistication"

theanc's picture

This is like that Lego's ad. You won't see a periscope without the title of the ad. Then it doesn't work and didn't deserve a Lion. But that's fine. Someone's has a better paycheck now.

http://augustocorreia.carbonmade.com

theanc
Activity Score 2783
Art Director at NBS / Dentsu Aegis Network |

http://www.augustocorreia.com.br

Tincho's picture

Agree.

Tincho
Activity Score 1093
Art Director
Dingleberry Jack's picture

If so, the CD's should go for President...

http://www.youtube.com/watch?v=L-veh6JN1Is&feature=related

Dingleberry Jack
Activity Score 246
Inverted's picture

i liked this

Inverted
Activity Score 193
Westerdals
corporal_hicks's picture

Does not work without title. Sorry.

corporal_hicks
Activity Score 365
Art Director
Alubia's picture

Done. See Luerzers Archive.

Toyota Hilux. Duh!

Alubia
Activity Score 54
Pub
Dire de arte's picture

Es malísimo...

Dire de arte
Activity Score 6
Art Director
brc912's picture

One way they could have made it better would be to have them going up and down instead sitting on different branches of the tree instead of next to one another. Also, you coul perhaps have one just landing (preferably the green) to signify which one is "lighting up"

brc912
Activity Score 105
Graphic Designer
reject_subject's picture

They need a headline, so everyone could now what do the birds signifie....

reject_subject
Activity Score 209
Copywriter at Idea Plus Skopje
Brainsugar's picture

It' already done in France for the VW Tiguan. But there is words explaining the strategy. It says something like: 4x4 Tiguan. For the lovers of the city..

http://www.dailymotion.com/video/x3fqo4_pub-volkswagen-tiguan

Brainsugar
Activity Score 1631
Copywriter
ivan's picture
ivan
Creative Director at Ads of the World
Dingleberry Jack's picture

C'mon...
Where is Joe la Pompe when u need him?!
http://www.youtube.com/watch?v=L-veh6JN1Is&feature=related

Dingleberry Jack
Activity Score 246
Néstor's picture

buena idea, pero se cae en ejecución.

Néstor
Activity Score 126
Copywriter |

ZappingLatam.com

Ad_Man's picture

no lo pude haber dicho mejor.

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

step 1 step 2's picture

Parroting someone else's work is not good.

step 1 step 2
Activity Score 38
Singapore
JAGGY's picture

Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love. Love.

Jaggy.

JAGGY
Activity Score 1382
Copywriter at TBWA, Mumbai |

Jaggy, MICA Ahmedabad

bompa's picture

Muy malo y robado de Archive.

Bad and steal from Archive.

bompa
Activity Score 318
Copywriter
dragon's picture

I think the campaign of Tiguan 4X4 its much better than this, and its another idea, a very different tought.
This campaign of BBDO its so Done, so 90s the tought. Weak and Done.

dragon
Activity Score 113
Copywriter
partho's picture

Awesome!

partho
Activity Score 46
creative director, BBDO India |

look who's watching!

eldeadevis's picture

Lame. Very bad art direction. Forced.

eldeadevis
Activity Score 306
Draftfcb México
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