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Monkey

Campaign
Agency Network: 
Published/Aired: 
April 2012
Jeep Print Ad -  Monkey

Also From This Campaign 2

Description

Print advertisement created by Publicis, Canada for Jeep, within the category: Automotive.

Caption

Jeep Grand Cherokee Limited. With rear park assist system.

Advertising Agency: Publicis, Montreal, Canada
Creative Directors: Nicolas Massey, Carl Robichaud
Art Director: Julien Thiry
Copywriter: Florence Majérus
Photographer: Jean-Marie Wives
Art Buyers: Anne Lecerf, Pauline Auzou
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alausa's picture

A new take on the park assist function.

alausa
Activity Score 1420
Creative Director at Noah's Ark
kleenex's picture

and not a great one.

kleenex
Activity Score 51110
Web Designer/Developer
pierrelastname's picture

you right, not a good one.

pierrelastname
Activity Score 2869
Copywriter
Wordfruit's picture

Why not a good one?

The pose I think is recognisable as someone helping someone park.

And it's for Jeep, an off-roader -- looks pretty well off road :)

Wordfruit
Activity Score 1023
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