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Jaguar

Campaign
Agency Network: 
Published/Aired: 
September 2011

Description

Print advertisement created by McCann, Thailand for IUCN, within the category: Public Interest, NGO.

Caption

If we build too much, we destroy.

Advertising Agency: McCann Worldgroup Bangkok, Thailand
Chief Creative Officer: Martin Lee
Art Director: Christo Tchobanov
Copywriter: Martin Lee
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andylefty's picture

Quite simple. The image in the eye; I'm not totally sure if that is crossing out the animal or an explosion.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
dbor's picture

Strange idea.

dbor
Activity Score 1455
kleenex's picture

nice ads.

kleenex
Activity Score 51815
Web Designer/Developer
NicoCiego's picture

superb! Solid copy.

NicoCiego
Activity Score 1033
Art Director at Quezon City Philippines
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