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Agency Network: 
Published/Aired: 
November 2012

Description

Print advertisement created by Y&R, Israel for Israel Ministry of Public Security, within the category: Public Interest, NGO.

Advertising Agency: Y&R, Tel Aviv, Israel
Chief Creative Officer: Benni Bronski
Creative Director: Dror Nachumi
Art Director: Shay Israel
Copywriter: Oz Frenkel
Retoucher: Boaz Rosemberg
Photographer: Menachem Reiss
Assistant Photographers: Yulia Markman, Doron Oved
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Highest Rated

masivo112's picture

Bad idea, bad photo, bad photoshop

masivo112
Activity Score 59
Copywriter
pierrelastname's picture

and?....idea?

pierrelastname
Activity Score 2869
Copywriter
CommandZ's picture

The inherent hypocrisy of Israel putting out a "Stop the violence" campaign is more appalling then the actual ad hackery on display here.

CommandZ
Activity Score 2498
Creative Director
masivo112's picture

Bad idea, bad photo, bad photoshop

masivo112
Activity Score 59
Copywriter
Kerninglife's picture

I kind of get what the concept might be but it's still very hard to interpret.

Kerninglife
Activity Score 162
Graphic Designer
bmclaughlin's picture

Nope they failed on all three ads.

bmclaughlin
Activity Score 137
punk's picture

:(

punk
Activity Score 182

Done!

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