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Rocker

Campaign
Agency Network: 
Published/Aired: 
September 2011

Description

A pillow that has speakers built inside.

Print advertisement created by McCann, Australia for iPillow, within the category: Electronics, Technology.

Caption

Sleep with music

Advertising Agency: McCann, Melbourne, Australia
Creative Directors: Phil Van Bruchem, Nick Weller
Art Directors: Maisen Hall, Giles Watson, Phil Van Bruchem
Copywriters: James Cowie, Nick Weller
Photographer: Chris Von Menge
Retouchers: Alex Pappos, Jon Ryder
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ishiboy's picture

Hmmm.... Interesting

ishiboy
Activity Score 497
Creative Director at Mumbai, India
iambusy's picture

first thoughts, convoluted

iambusy
Activity Score 2219
Copywriter |

busy.

ignitionspark's picture

looks good!

ignitionspark
Activity Score 212
Mumbai
pierrelastname's picture

i think that with such a product, you can create something 10000 times better!

pierrelastname
Activity Score 2869
Copywriter
Hadrons's picture

Agree. Great concept though, seems like a "hit" product, but the execution ....

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

dlb's picture

rock and roll all night

dlb
Activity Score 42
MicheleVirgilio's picture

I like. Rock guys

MicheleVirgilio
Activity Score 2617
alexander_bickov's picture

After Party :)

alexander_bickov
Activity Score 3279
kleenex's picture

do not like the product or campaign ads at all.

kleenex
Activity Score 51763
Web Designer/Developer
dlb's picture

at 9am I thought this was a dumb product. at 5pm I want 2 of them.

dlb
Activity Score 42
rodrigo champ's picture

Don't know

rodrigo champ
Activity Score 82
meghan white's picture

So sad

meghan white
Activity Score 57
shaun1800's picture

Considering how cool/unique this product this, I think this ad is a massive wasted opportunity. Total first thought and a lot more that could have been done with it.

shaun1800
Activity Score 293
Copywriter
Bhavesh 56's picture

nice concept

Bhavesh 56
Activity Score 40
Photographer
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