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Published/Aired: 
December 2011
Industrial Strange Print Ad -  METH

Description

Print advertisement created by P&P Medien, Austria for Industrial Strange, within the category: Fashion.

Caption

METH - Mefhanfhefamin festroys your frain. Fut fefore, you will lose all your feeth. *Speaking without teeth is difficult. Think about it as long as you have a brain to do so.

Advertising Agency: P&P Medien, Innsbruck, Austria
Executive Creative Director: Matthias Lechner
Creative Director: Alessio Riggi
Art Director: Simone Rossini
Copywriter: Andreas Mahringer
Photographer: The Kitchen Produzioni Fotografiche
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mmackinven's picture

Festroys!

Crush, Kill, Festroy!

mmackinven
Activity Score 1608
Art Director at Freelance |

www.mackphotography.co.nz

morse's picture

Powerful!

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

enigmabra's picture

Very strong

enigmabra
Activity Score 58
Art Director at Uni-FACEF
andylefty's picture

Haven't seen such a run of good ads all in a row.
Not a huge fan of scare tactics. This is alright.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
Hadrons's picture

wow - in a good way.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Wordfruit's picture

Love it. "Festroy" etc gets the point across well.

Have you considered doing a version of this ad so the copy is big right across the page?

I know a lot of people prefer to do art-focused ads with copy in small print, and that stuff has won a lot of awards recently.

But with copy that has really good potential like this, would you consider letting the copy take over the space?

I assume this ad is to run in German and this is just a translation?

If it's to run in English, I'd suggest some small changes to the copy.

Wordfruit
Activity Score 1023
bobby666's picture

ok

bobby666
Activity Score 1460
RMG Connect, India
Bill Me Now's picture

I like the idea, and I'm thinking I'd have been on board during the concept planning stages of this ad. In practice though it seems too jokey. I find myself reading this aloud or even just thinking the words (<-when I think the words I find myself doing so with a really stupid voice (think messed up Randy Newman)) and feel more silly than legitimately concerned/interested/scared from the ad.

Bill Me Now
Activity Score 180
TSC's picture

Love it.

TSC
Activity Score 23
Other
Billoughsby's picture

Prefer the lined up weeping carbuncle execution in the series.

Billoughsby
Activity Score 5144
Art Director |

That's it.

hoozn's picture

Really, really disgusting, but carries the message extremely well.

hoozn
Activity Score 353
Vienna |

who cares? ima play some tunes instead http://www.mixcloud.com/hoozn/

whitekaras's picture

Oh My Sweet Lord!!!
All I can say.
Even though i'm not religious.

whitekaras
Activity Score 115
CreativeDictator's picture

Good job, if it's not fake.
People is more scared about the short term effects than the long ones.
Catching the attention with the teeth problems to talk about the brain damages is clever.
8 for the copy idea.

CreativeDictator
Activity Score 21
Saatchifan's picture

A really well done ad!

I would love to see a TV spot of this print advert.

Saatchifan
Activity Score 24
Art Director at Student
kubrick1968's picture

Smashing. A kick in the mouth.

kubrick1968
Activity Score 3
marano's picture

powerful

marano
Activity Score 348
Graphic Designer
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