Impossible machine

January 2007

Callaway Golf. Play Smarter.

Advertising Agency: Young and Rubicam, Irvine, USA
Executive Creative Director: Anthony Dibiase
Creative Director: Craig Evans
Art Director: Steve Cullen
Copywriter: Chris DeNinno
Illustrator: Peter Bollinger
Art: Jessica Morolla
CEO: Rick Eiserman

Comments (8)

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Rog's picture
Activity Score 6080

Golf for boffins?

>>>> That's not an ad. THIS is an ad.

twelve_noon's picture
Activity Score 617

what's this? it's trying to be sympathetic but there's no chance...

Jumo's picture
Activity Score 592

Volkswagen Golf ?

Art Director FP7 Morocco

FPO's picture
Activity Score 58

This doesn't seem to speak to the more serious golfers that follow this brand. Why is a pinball machine smarter?

I was excited at first, I thought this was going to be a neat interactive tool of some sort.

Ad Junkie At Large's picture
Ad Junkie At Large
Activity Score 554

not buying it

TopJeff's picture
Activity Score 479

OMG! That's great. It's one of those kinetic sculptures you sometimes find in science museums. Someone should build that system in real life. It would be great to watch.


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afterbyrne's picture
Activity Score 205

Oh man is that game still around? TIM - The Impossible Machine???? I loved that when I was young.
The art on this one is really good and would have taken ages.

Yer would be an awesome installation somewhere. Next PGA Tour in the club room.

Yokel's picture
Activity Score 604

Bit of a backlog of players on hole 14