Advertisement

IMAX is believing, Murder

Campaign
Agency Network: 
Published/Aired: 
May 2012

Description

We conceived a brand campaign that positions IMAX as the ultimate immersive moviegoing experience by engaging consumers' theatre of the mind through headlines - a tactic rarely seen or done in this category. The signature, "IMAX is believing" equates seeing a movie with truly experiencing one.

Print advertisement created by Sid Lee, Canada for IMAX, within the category: Recreation, Leisure.

Log in or register to post comments
Hadrons's picture

Wrong medium.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Featured Content

Latest Collections

Advertisement