Agency Network: 
June 2011

Print advertisment created by SPQR, Italy for il manifesto, within the category: Media.

Now available on touch devices.

Advertising Agency: SPQR, Rome, Italy
Creative Directors: Emanuele Pulvirenti, Stefano Massari
Art Director: Carmen Matarrese
Copywriter: Filippo Testa
Photographer: Marco Biondi

Comments (14)

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Rotzgoht's picture
Activity Score 186

Is this saying we can get so close to the newsmakers we don't like, we can punch them in the eye? That's pretty cool. I just wish it wasn't a one shot done three times. Cool idea times three might add up to a less cool idea.

AdBuzzer's picture
Activity Score 1174

I'm not sure if this campaign really gets the message thru. What is really the goal of the ad? To say that the paper has a digital version for tablets or that it's still a left-wing paper?

Free_Radical's picture

I think it's saying that you accidentally poked him in the eye because the newspaper is now on touch devices.

Billoughsby's picture
Activity Score 5144

"If thine eye offend thee, marry a pop music diva."

That's it.

ofalltheginjoints's picture
Activity Score 23

two thirds of advertisements leave me with no idea of what the product is they are advertising for. To me, no matter how clever, or artistic, or wonderfully composed the concept THAT is a fail. ...take it from me, a blue collar worker.

desailly's picture
Activity Score 470

I'm sorry, dear boy, but if you're a blue collar worker you have no money, so advertisers don't give a damn what you think.

You're right, though. The ad is crap. Done three times, it's three times of crap.

John Howard's picture
John Howard
Activity Score 33

Did not get it!

John Howard's picture
John Howard
Activity Score 33

Did not get it!

Troll's picture
Activity Score 676

Simple idea. I get it. I smiled at the first one. The demand of having 3 ads to make a campaign, has weakened this slightly.
I think the quality of an idea these days is based on whether you're willing to click and look at thumbnails in a bigger format.

Glut's picture
Activity Score 3935

perhaps with not the same execution this series would be better

MidasTouch's picture
Activity Score 1024


//usevertising v.s badvertising//
C'est une question de vie ou de mort.

bluemonster's picture
Activity Score 28

he got skull fuc....?

ace85le's picture
Activity Score 3935

Not digging this.


Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

Mysister's picture
Activity Score 9

Mario Luigi and Phil Bros, how is it I don't see your comment here? ;)))