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Smarter Planet, Cases

Campaign
Agency Network: 
Published/Aired: 
October 2010

Description

Print advertisement created by Ogilvy, France for IBM, within the category: Electronics, Technology.

Caption

Trains now queue for passengers.

Advertising Agency: Ogilvy, Paris, France
Creative Director: Susan Westre
Associate Creative Director / Art Director: Ginevra Capece
Associate Creative Director / Copywriter: Fergus O'Hare
Client Account Director: Suzanne Assaf
Agency Account Directors: Kim Ball, Ben Messiaen
Graphic Designer / Illustrator: Noma Bar
Illustrator: Tanya Holbrook
Typographer: Sid Tomkins
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Highest Rated

Guest's picture

Great copy and illustration.

Guest
Billoughsby's picture

Damn that's nice.

Billoughsby
Activity Score 5144
Art Director |

That's it.

Guest's picture

Great copy and illustration.

Guest
Hibon's picture

Great work for IBM, idea / illustrations / copy. Bravo Paris!!!!!

Hibon
Activity Score 3734

Simple ideas are the best !

vidya.shankaran's picture

lovely :)

vidya.shankaran
Activity Score 724
tirthomitro's picture

really cool!
a shoo-in at the festivals.

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

D&AD. Here you come!

Guest
Paridhi.'s picture

whole of the campaign...js wow..!!

Paridhi.
Activity Score 122
Indore
jnaimo's picture

Again, great interpretation!

jnaimo
Activity Score 100
Graphic Designer at Baudville, Inc.
carlos.menchaca's picture

Absolutely love these.

carlos.menchaca
Activity Score 6
Graphic Designer
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