Agency Network: 
September 2009


Print advertisement created by Filadelfia, Brazil for I Love Jazz, within the category: Recreation, Leisure.


He is known by his knickname. His voice is incomparable. He shared the stage with the greatest music stars. And has become an advocate for social issues.
See? If you like rock n'roll, you will surely like jazz.
I Love Jazz Festival. One weekend of free concerts at Praca do Papa.

Advertising Agency: Filadelfia, Brazil
Creative Director: Dan Zecchinelli
Art Director: Marcio Doti
Copywriter: Leandro Neves
Illustrator: Aderson Fagundes
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ace85le's picture

The idea is so so, but I can really imagine the thought process and the planning behind this campaign, i.e. how to the concepts, how to distribute these ideas, etc. One of the few campaigns posted here that actually are meaningful with all 3 manifestations.

For once, they think for the clients, not for award-winning purpose. I'd have to give props for that.

Activity Score 3935
Marketing Manager |


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silvi's picture

I think this is a complicated idea, even i like it.

Activity Score 4172
JavierGarza's picture

buen anuncio, la idea me agrada..
"If you like rock and roll, you will survive like jazz" excelente linea

Activity Score 150
Freelancer ( marketing, advertising, e-marketing, seo , sem , social media) | |

WillyLatasa's picture

Muy forzado, mucho copy, el arte no es el mejor, me aburrió..

Activity Score 616
Art Director at |

"Bright ideas bring better results"

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