Game take away

Agency Network: 
February 2010

Hunt is a hunting store located in the city centre of Stockholm. As a brand, Hunt speaks to the urban hunter in an urban way. Hunt brings an urban mindset to the forest.

Brief: Create attention and interest for Hunt (Stockholm based Hunting Store) and their Hunting Certification Exam.

Solution: The whole forest is a huge take away full of game – and if you take a hunting certification exam it’s always open.

Photographer:Sven Prim

Print advertisment created by Jung von Matt, Germany for Hunt, within the category: Recreation, Leisure.

Advertising Agency: Jung von Matt, Stockholm, Sweden
Art Director: Jacob von Corswant
Copywriter: Petter Dixelius
Designer: Calle Cassel

Comments (5)

Log in or register to post comments
El Barto's picture
El Barto
Activity Score 111

I guess the target group gets the message. To me it is just shows a life despising state of mind. Making a game out of the death of living creatures.

theanc's picture
Activity Score 2783


WillyLatasa's picture
Activity Score 616

So you'll find trees in that store? How can you kill bambee?

"Bright ideas bring better results"

xcreativity's picture
Activity Score 2374

love it!

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog | Vlog:Video | Plog:Print | Twitter | Facebook

Sven Gali's picture
Sven Gali
Activity Score 845