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Irene

Campaign
Agency Network: 
Published/Aired: 
June 2011

Description

Print advertisement created by Ogilvy, Mexico for Hospital San José, within the category: Health.

Caption

Become an organ donor.

Advertising Agency: Ogilvy, México
Chief Creative Officer: José Montalvo
Executive Creative Director: Miguel Angel Ruiz
Creative Directors: Luis Elizalde, Alejandro Beltrán
Art Directors: Iván Carrasco, Vanessa Trueba
Copywriter: Emanuel Aguilar
Illustrator: Vanessa Trueba
Account Manager: Miguel Velázquez
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Highest Rated

MidasTouch's picture

Very poetic, gosh. Very minimalistic, amazing.
I like that...

MidasTouch
Activity Score 1024

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

MK-tessa's picture

Death by fire hydrant.

MK-tessa
Activity Score 216
Art Director at student
soryana's picture

nice

soryana
Activity Score 155
Administrative |

yes

Shawali's picture

I though it was about accidental sex change.

Shawali
Activity Score 8442
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

bhuvneshwar.chd's picture

like it.

bhuvneshwar.chd
Activity Score 989
Graphic Designer at artist, illustator, designer |

"If you are irritated by every rub, how will you be polished?"
— Rumi

tirthomitro's picture

this is shit

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Artechoro's picture

Lame work, many little (basic) ideas and a poor art direction.

Artechoro
Activity Score 33
Copywriter
neejyah's picture

Here is a trasformation shown instead of donation. A wrong idea, maybe.
So why all the Irenes become Ernies after magical resurrection?

neejyah
Activity Score 18
MidasTouch's picture

Very poetic, gosh. Very minimalistic, amazing.
I like that...

MidasTouch
Activity Score 1024

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

second_creator's picture

idea!!!

second_creator
Activity Score 754
Copywriter |

copywriter

ace85le's picture

Quite original I must say.

ace85le
Activity Score 3935
Marketing Manager |

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