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Roller Coaster, Girl

Campaign
Agency Network: 
Published/Aired: 
April 2012

Description

Print advertisement created by Y&R, Brazil for Hopi Hari Theme Park, within the category: Recreation, Leisure.

Caption

Face your fear. New Montezum, the biggest roller coaster in Latin America.

Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Flavio Casarotti, Rui Branquinho
Art Director: Leandro Camara
Copywriter: Fabio Tedeschi
Illustrator: Vetor Zero
Art Buyers: Monica Beretta, Eliane Pereira
Account Managers: Alessandro Cardoni, Renata Colombo
Planner: Eliana Yamaguchi
Media team: Gustavo Gaion, Glaucia Montanha
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Highest Rated

ItMatters's picture

they're still awfully similar.

ItMatters
Activity Score 2167
zyazyaveka's picture
zyazyaveka
Activity Score 155
DilipRevar's picture

Visual may be same but Concept is different.. Brilliant ad...

DilipRevar
Activity Score 264
Graphic Designer at Visualizer and Graphic Artist
gioborde's picture

nice

gioborde
Activity Score 1387
Art Director at LEO BURNETT |

GiBo

Bamboo Marketing Online's picture

beautitullvery nice, great!

Bamboo Marketin...
Activity Score 190
Creative Director at Marketing |

https://www.wallesster.com

CasP's picture

The concept is great but seriously the artistic direction is so copy paste it's disgusting

CasP
Activity Score 177
Copywriter
ItMatters's picture

they're still awfully similar.

ItMatters
Activity Score 2167
mariafer's picture

Great Job like always Brazil.

mariafer
Activity Score 10
Art Director/Cesde
Fernando Fernandes's picture

Texto gráfico para uma direçao de arte pode ser uma faca de 2 gumes! nesse caso foi o melhor resultado possivel!

Fernando Fernandes
Activity Score 1416
Creative Director at Criative Director \TBWA Bolívia
pankajadsoftheworld's picture

Superb.

pankajadsoftheworld
Activity Score 433
Illustrator
katherin1's picture

Awesome

katherin1
Activity Score 64
Creative Director |

Tempe Auto Repair

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