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Race

Campaign
Agency Network: 
Published/Aired: 
December 2013

Description

Print advertisement created by vrtc, United States for Honda, within the category: Automotive.

Caption

The power of victory in your hands. The Crosstour's smart technology lets you start your engine with a push of a button, and shit your transmission right from the steering wheel with the racing-inspired paddle shifters.

Advertising Agency: vrtc, Houston, USA
Art Directors: Hugo Rocha, Octavio Zarate
Copywriter: Ana Zuniga
Account Director: Octavio Orozco
Photographer: Mauricio Candela
Production: Ramiro Gallegos
Designers: Jorge Regin, Mary Musco
Storyboards: Quetzal Cárdenas, Citlalli Cárdenas
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Andrej Troha's picture

Move along, absolutely nothing to see there...
Plus: not sure if I want to *shit* my transmission right from the steering wheel... typo, I know, but still kinda funny.

Andrej Troha
Activity Score 613
kleenex's picture

I agree.

kleenex
Activity Score 51118
Web Designer/Developer
tazyboy's picture

ok

tazyboy
Activity Score 777
Art Director
dhawal333's picture

Ivan In the Sub headline there is a big Error, you have written SHIT you transmission, whereas it is SHIFT your transmission......

dhawal333
Activity Score 169
Art Director at R K Swamy BBDO
catamantis's picture

WELL THIS AD IS MORE OF CAR THAN OF JUST MAKING AD...
FOR ME THE AD WORKS CAUSE THE PIX AND THE CAR DESIGN WHICH SPEAKS MORE THAN IDEA AND AMOUNT SPENT ON BRAINSTORMING FOR CREATIVITY..
SOME CAR IS HERO .....THAN THE .

catamantis
Activity Score 133
Student |

crazy for creation....

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