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slim's picture

Finally, a solid campaign out of Italy! Great stuff.

One minor quibble: the way the logo is used makes it look like they're selling clothes where (I presume) they're selling some sort of mothballs.

slim
Activity Score 1047
Copywriter
popdistortion's picture

Nah, I guess it's one of those anti-moth tags you hang in your closet.
This one is solid but it's still sad that this is one of the better ideas out of Italy.

popdistortion
Activity Score 1592
slim's picture

They come as tags, eh? My mistake. Don't get many moths up these parts. Dragons eat most of em.

slim
Activity Score 1047
Copywriter
popdistortion's picture

hehe. Those can be quite nasty and persistent.

popdistortion
Activity Score 1592
pinkusfloydus's picture

Oh, really?

pinkusfloydus
Activity Score 90
Copywriter
spiderwankmonkey's picture

mirrors in ads are deceptive...the chandler seems out of place..disturbs the visual..the pen wit out a cap would have translated a better execution...ok ad

spiderwankmonkey
Activity Score 64
Copywriter |

Jabba Shalla Ba Baby!

chinaski's picture

i don't get this campaign. are they scenes from famous movies?

chinaski
Activity Score 951
Copywriter
ivan's picture

The holes moth eat into look like as if a person was shoot.

ivan
Creative Director at Ads of the World
Chocolat's picture

i really like these...i think they're beautifully executed too. Well done guys! ;)

Chocolat
Activity Score 286
Art Director
ajx's picture

Vicky cool stuff man.

ajx
Activity Score 116
Creative Director |

deja fuck

mrtalented's picture

nice photo. poor concept

mrtalented
Activity Score 2171
Creative Director
k-rocka's picture

The elements in the photo are very distracting. They made me think there was more to read into.

k-rocka
Activity Score 426
Graphic Designer
Advertising Pawn's picture

Exactly, I also spent time looking at ideas I might have missed... I like this campaign anyway.

http://adpawn.ovh.org

Advertising Pawn
Activity Score 419
Other |

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Join the rarely updated ad orgy here: http://www.advertisingpawn.com

Black Pencil's picture

Typography's trying too hard.
Average idea.

Black Pencil
Activity Score 50
Copywriter
jmcho's picture

my favorite part of these ads is the logo hanging off of the "o" in clothes. :)

jmcho
Activity Score 278
Art Director at Gotham, Inc.
Rog's picture

Clunky, but definitely an improvement on what we've seen out of Italy.
Like that hair/tongue/Jimmy bollocks

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

Desi's picture

A man in the clothes would have made sense.

Desi
Activity Score 1042
slim's picture

Would have made it confusing, you mean. "Why is the guy dead when it's his clothes that are being killed by moths?" and so on....

slim
Activity Score 1047
Copywriter
umanzor's picture

I like the other one better, better contrast, better photography.

umanzor
Activity Score 4
Photographer
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