Agency Network: 
May 2012

Print advertisment created by Publicis, Spain for Hi Viajes, within the category: Transport.

Nothing replaces a trip.

Advertising Agency: Publicis, Madrid, Spain
Creative Director: Alexandre Okada
Copywriter: Felipe Cirino
Art Director: Manu Mazzaro
Photographer: Paola Vianna

Comments (9)

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chuckieT's picture
Activity Score 680

This line doesn't work with that visual. He is already on a trip. If anything, it looks like he misses Google and the line should read, "Nothing replaces Google."

ItMatters's picture
Activity Score 2167

Love it. Works for me. On google, you only see part of the place, but travelling will give you a full image.

Subhashis's picture
Activity Score 19

Its actually mean "Nothing replaces a Google!"

Subhashis Purkayastha

stickynotes's picture
Activity Score 1094

true insight. nice.

kleenex's picture
Activity Score 50548

My one problem with the concept is that some of the pictures would never really exist the top of the boat,,,

gonndo's picture
Activity Score 1094

Kind of student's job...

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

Fernando Fernandes's picture
Fernando Fernandes
Activity Score 1416

O visual encanta! entenda como se faz o google imagem rsrarara entendi agora! kkkk

ThisJustine's picture
Activity Score 6

I like it! I didn't even bother to read the copy.

King Arthur's picture
King Arthur
Activity Score 68

Delightful execution