King Kong

Agency Network: 
January 2014

Print advertisment created by DDB, France for Hasbro, within the category: Gaming.

Advertising Agency: DDB, Paris, France
Executive Creative Director: Alexandre Hervé
Copywriter: Jean-Francois Bouchet
Art Director: Emmanuel Courteau
Account Supervisors: Marie-Laure Dangeon, Camille Passot
Advertiser’s Supervisors: Christine Pagani, Sylvaine Gomez

Comments (10)

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mcmulkinn's picture
Activity Score 82

this are really bad

Badj's picture
Activity Score 50

How is that really bad?...

Vladi Vascalup's picture
Vladi Vascalup
Activity Score 455


NY Belfry's picture
NY Belfry
Activity Score 1045

I think they're good ads but maybe because I got the connection of history and the pie piece used in Trivia Pursuit right away.

Gute Werbung's picture
Gute Werbung
Activity Score 55

Really good work by DDB Paris.

Gute Werbung - World best Advertising

OopsyOp's picture
Activity Score 33

Simple & good. Nice work

MichelMichal's picture
Activity Score 420

Nice AD but what is it exactly saying about the game ? That there is questions in it ?

Well...thank you guys, all those who didn't know Trival Pursit would love it...oh wait...crap!...they won't understand it because they don"t know the game and the pie thing...

no use, no purpose, just a piece of "art" trying to make its way to Cannes....

bcm924's picture
Activity Score 88

They may have a concept, but this subject matter and its execution is horrible. King Kong is a Trivial Pursuit game piece? It's incoherent.

PazarlamaKurusu's picture
Activity Score 10

I DON'T UNDERSTAND ANYTHING! What the fuck is that?

underscores's picture
Activity Score 335

Come on guys !! Don't be in bad faith ! Simple & clever campaign that's all !
The pie piece replace the answer in these prints because as a player you have to search the answer before to win this pie piece. Winner at Cannes for sure !