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Agency Network: 
Published/Aired: 
April 2012

Description

Self-Promotion for “Boink Day”, the agency’s annual fundraising event benefitting the Greater Vancouver Food Bank. Participants are encouraged to bounce on a pogo-stick (boink) for charity. For every bounce, Spring Advertising donates 10 cents to the Food Bank.

Print advertisement created by Spring, Canada for Greater Vancouver Food Bank, within the category: Public Interest, NGO.

Advertising Agency: Spring Advertising, Vancouver, Canada
Creative Director: Rob Schlyecher
Art Director: James Filbry
Designer: Jeremy Grice, Jose Rivas
Photographer: The Orange Apple
Retouching: The Orange Apple
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fadirahhal's picture

??????

fadirahhal
Activity Score 235
Art Director at Emirates Hospital and CosmeSurge
chuckieT's picture

I've seen this visual technique before, only with a few less eyes. They've really taken it to the extreme here.

I am not crazy about these... but I think they are pretty clear and will grab attention and raise awareness of the event. So solid work.

chuckieT
Activity Score 680
Creative
kleenex's picture

I can agree with you on the attention grabbing thing, but I do not like them much at all.

kleenex
Activity Score 51098
Web Designer/Developer
chuckieT's picture

I'm just saying they get the job done.

chuckieT
Activity Score 680
Creative
salil.sharma's picture

wow
awesome
i am watching 1 st time animation effect in Print ad

salil.sharma
Activity Score 2428
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

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