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Vase

Agency Network: 
Published/Aired: 
October 2011
Description: 

Print advertisment created by Y&R, Brazil for Goodyear, within the category: Automotive.

Trust it. Goodyear.

Advertising Agency: Y&R, São Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Alexandre Vilela, Felipe Gall
Art Director: Kleyton Mouro
Copywriter: Roberto Kilciauskas
Agency Producer: Monica Beretta
Photographer: Platinum Getty Images

Comments (14)

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andylefty's picture
andylefty
Activity Score 4535

Immediately gets the point across. Don't know about the creativity.

Lawson Hembree's picture
Lawson Hembree
Activity Score 444

Good execution, would have been cool to have a car brushing by the vases to accentuate the benefits.

jackmancer2017's picture
jackmancer2017
Activity Score 6992

I quite like it, it's definitively something I haven't seen before in tyre ads. The vase one is better I reckon than the paintings.

morse's picture
morse
Activity Score 18024

Really nice! Love it.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

JavierGarza's picture
JavierGarza
Activity Score 150

Perfect! Nice execution!i

Blashyrkh's picture
Blashyrkh
Activity Score 32890

Volkswagen Lane Assist

zouz08's picture
zouz08
Activity Score 209

come on, check our website:
www.fredandnico.com

zahir89's picture
zahir89
Activity Score 20

someone can explain ?? thanks

renancristian's picture
renancristian
Activity Score 3

Very good!! Who needs a explain, are in wrong place.

Renan Cristian
Ilustration and design

Taylormade's picture
Taylormade
Activity Score 408

I like the thinking behind the Audi ad, which replaced pillars with the vases. I think this ad would have been stronger if they had simply replaced the barrier with vases. I don't know why they need both.

Karelgp's picture
Karelgp
Activity Score 123

Buena ejecución!

kleenex's picture
kleenex
Activity Score 50128

nice idea, but I do not think it will sell the product that well.

nautylus's picture
nautylus
Activity Score 77

Thumbs up! I would rate it 11/10!

Shrinivas D's picture
Shrinivas D
Activity Score 26

Good... it works....

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