Goette Optician Print Advert By Jung von Matt: Beehive Lady

Agency Network:

Jung von Matt

Published/Aired:

October 2011

Posted:

March 28, 2012

Also From This Campaign 4

Goette Optician: Tie Guy

Goette Optician: Bearded Man

Goette Optician Print Ad - Wavy Haired Woman

Goette Optician: Wavy Haired Woman

See Full Campaign

Highest Rated

Mar 28, 2012 - 15:03

why the smear of sketch pen on her face??

mitali prasad

Activity Score 458

General Manager

Mar 28, 2012 - 15:03

why the smear of sketch pen on her face??

mitali prasad

Activity Score 458

General Manager

Mar 28, 2012 - 15:40

I don't get it either I suppose it's to make it look 'artsy'. I'm gonna be nitpicky but I'd have chosen a workshop instead of an art installation and her lifeless expression paired with the angle of her neck and the strings make it look like she hanged herself. The way the smear is placed makes it looks like a bruise too.

The one with the other woman also places the smear too look like she's crying. I don't get if it's intentional or not. The other two with the men are better looking (mainly because they don't look to me like an ad against domestic violence) but again, I'd lose the smear and exchange the location for some sort of workshop.

moteldemoka

Activity Score 63