Agency Network: 
January 2011
Get Lost in Indonesia Print Ad -  Tribes


Get Lost in Indonesia is the 1st user generated tourism promotion in Indonesia. It helps citizen to promote their own town or cities or just share their travel experience with everyone on the planet. This ad is 1 of 3 series, created by a Losteners (follower/member/fans of the Get Lost in Indonesia). Started from a Facebook page, now it has more than 5000 pictures of Indonesia (places, people, culinary, arts, animals, etc). Get Lost in Indonesia is non-government related and it's pro bono.

Print advertisement created by Ideate, Indonesia for Get Lost in Indonesia, within the category: Transport.


500 Tribes. 700 Languages. Thousands discoveries.

Advertising Agency: Ideate Jakarta, Indonesia
Creative: Rayan Muktiaki
Illustrator: Taufiq Muhammad
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manumartin5's picture

this is a creative piece, as an illustrator I too want to do something like this. Wonderful idea, nicely done. 10 on 10

Activity Score 1196
Art Director at Infinity Advertising Services Pvt. ltd.
kingzeus's picture

Thank you so much for your compliment.

Activity Score 260
Ideate Creative Communication |

"you are valued for your value so be valuable..."

cbazg1's picture

also a brilliant logo

Activity Score 56
Creative Director at Watercrab
Shahvan's picture

brilliant artwork, clear message, sold! :)

Activity Score 16
Copywriter at Lowe worldwide (Mumbai)
everartz's picture

this is very nice, the only thing which i dont like here is the shadow at the bottom of the figures... they are wrong and absolutely unneeded...

Activity Score 7613
Art Director |

| everartz |

kingzeus's picture

Thank you for your compliment and input, appreciate it.

Activity Score 260
Ideate Creative Communication |

"you are valued for your value so be valuable..."

LeeHarvey's picture

I could easily post a political statement here about disappearences in Indonesia but I think I'll pass and just say: wonderful illustration!

Activity Score 3045
Creative Director
luispiter's picture

the art director is brillant

Activity Score 2756
abake's picture

Maybe I'm not the target, but that does not make me want to go to Indonesia...
The illustration is great though.

Activity Score 1262
RMG Connect Colombia
kleenex's picture

nice graphic.

Activity Score 52220
Web Designer/Developer
shahidali's picture

Undoubtedly a daunting task to work on such a detailed piece. However, to me, this has become a visual illustration of the information that the copy contains. The emotional connect that is required for a tourist to make a decision is missing. From visual point of view, the artwork is too cluttered.

Activity Score 4069
Dhaka, Bangladesh |


Sophia Lambadaridis's picture

This is great - I love the logo and illustrations.
Although, I think it really needs a high dose of colour to really exemplify the life and excitement of Indonesian culture.

Sophia Lambadaridis
Activity Score 64
thewatcher's picture

I like it, i think it is straight to the point and not trying to be too clever. Visualizing hundreds of tribes is not easy and this piece done it pretty good. 10 for great idea and illustration.

Activity Score 9
Art Director
gigacarol's picture

Nice art.

Activity Score 68
Other at Illustrator |

Need illustration?

rochadian's picture

would you like to teach me?? :)

Activity Score 10
sebelas maret university
kyur4's picture

I dunno.. but I like the tagline

Activity Score 10
Graphic Designer at graphic design house
aliusmanwahyuhidayat's picture

Love Nusantara!!!!

Activity Score 39
Photographer at Indonesian Institute of arts Yogyakarta
Scam Detector's picture

Tagline is brilliant but this does not want me to visit Indonesia. The art direction is great too but not for a campaign like this.

Scam Detector
Activity Score 1048
General Manager
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