Agency Network: 
April 2008

Print advertisment created by BBH, Brazil for General Electric, within the category: Electronics, Technology.

GE Write-on. The refrigerator for those who like to express themselves.

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Felipe Zambon
Copywriter: Raphael Quatrocci
Illustrators: Antônio Ezequiel, Pablo and Roberto Jun
Photographer: Marcus Hausser
Digital Retouching: Carlos Morelli

Comments (10)

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My_friend_Goo's picture
Activity Score 292

Someone likes Banksy

Rekker's picture
Activity Score 123

as if banksy invented wall painting...

Boxey's picture
Activity Score 8879

Nope. He just made this style of it popular. I thought the very same thing before I read any of the comments.

simon.gross's picture
Activity Score 541

Yep. Same here. I even had a comment all lined up in my head. "Eat your heart out Banksy." And then I scrolled down.

federo's picture
Activity Score 781

The refrigerator is better than the ads

Disco Munky's picture
Disco Munky
Activity Score 3890

My thoughts exactly.

"stay low, move fast"

Doin' it for the points

Audrius Kubrik's picture
Audrius Kubrik
Activity Score 828

the bleakest of the fab four. militarism doesn't stick so well with this uplifting idea

FlyingDogs's picture
Activity Score 968

Nice! Love these.


khronos's picture
Activity Score 998

THE CAKE COULD HAVE USED SOME MORE COLOUR...that would take away a lil of that morbid feeling for this ad.

samuelcarlos's picture
Activity Score 110

Could have done the design on the actual fridge... thats it's main feature isnt it? The wall and fridge don't really connect.