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Niptuckism

Campaign
Agency Network: 
Published/Aired: 
June 2008

Description

Print advertisement created by Lowe, Greece for Galaxy, within the category: Media.

Advertising Agency: Lowe, Athens, Greece
Creative Director: Yanna Polydouri
Copywriter: Rena Hrysoulaki
Group Account Director: Triantafilli Kaldiri
Account Manager: Michael Paredrakos
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Highest Rated

maximo's picture

me like it!

maximo
Activity Score 12
Copywriter
Ad judge - UK's picture

Greeks are hip! the concepts rules

Ad judge - UK
benny B's picture

Great idea! The concept rules. Greeks are hip!

benny B
jsptrck404's picture

bit of a tenuous connection to music, no? plastic surgery, celebrity, etc tied to dogma, then in turn tied to music. it's a bit much to ask a casual viewer who may or may not even be interested in your message in the first place.

these ads seem like they'd speak to their already existing audience well. and if that's the point, then fine. if they want to attract new viewers, or are trying to increase revenue by attracting advertisers, then sorry, it's weak.

and hip? i didn't know people still use the word 'hip' to describe something they like. apparently only in greece.

jsptrck404
Activity Score 437
Art Director |

| think small |

NatalieM's picture

Yes, this is a bit far from music. It's as if the team wanted to make their own political statement and just packaged it as a music ad.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

kkk2's picture

Do you know what the word dogma means? It's something you can't "stop", anyway. Bad idea and bad manners judging from the self comments.

kkk2
Guest commenter's picture

hip hahaha I just got back from Greece and it was anything BUT hip. So's the word "hip". And the ad sucks so hard it'd force a golfball through a garden hose

Guest commenter
®'s picture

is that you charlotte?

®
Activity Score 131
Art Director
maximo's picture

me like it!

maximo
Activity Score 12
Copywriter
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