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Cross-legged cats, 3

Campaign
Agency Network: 
Published/Aired: 
October 2009

Description

Print advertisement created by DDB, United States for Fresh Step, within the category: House, Garden.

Caption

Cats everywhere are having a hard time smelling their litter boxes.

Advertising Agency: DDB West, Los Angeles, USA
Executive Creative Director: Lisa Bennett
Creative Director: Heather Reid
Art Director: Kelly Colchin
Copywriter: Billy Leyhe
Photographer: Lyndon Wade
Agency Producer: Issy Penaflor
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Highest Rated

fondafo's picture

Funny

fondafo
Activity Score 418
Pedestrian's picture

Hey. It's a cat.

Pedestrian
Activity Score 492
alexander_bickov's picture

Best cat from set

alexander_bickov
Activity Score 3279
Juan Cabral's picture

Americans are crazy about animals acting like people.

Juan Cabral
Activity Score 709
Copywriter |

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

silvi's picture

jaja that´s correct.

silvi
Activity Score 4172
Copywriter
Ad_Man's picture

You won the Cannes Grand Prix with a Gorilla playing drums.

And, I don't like the idea of a guy using a great CD's name for commenting shit about others' ads. Don Draper is ok, Juan cabral is not.

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Juan Cabral's picture

Don Draper is really a nicer name! Too bad I was not clever enough to think on it.

Juan Cabral
Activity Score 709
Copywriter |

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

designada grafica's picture

Ah que monisimooooooooo me encanta¡¡

designada grafica
Activity Score 96
Graphic Designer at oaxaca
Guest's picture

hahaha

Guest
Guest's picture

Seems more like a "punched in the nuts" cat.

however funny and clever though.

Guest
mikeelrapido's picture

Funny.

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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gravity's picture

i wonder when ad people will stop using cats and dogs like this... it was good for the first time (like a decade ago). but we've seen hundreds of them since then. it's enough... it's boring...

gravity
Activity Score 181
Art Director at Sistemsensin
Guest's picture

I don't get it.

Guest
everartz's picture

hehehehe!!!!!

everartz
Activity Score 7613
Art Director |

| everartz |

ace85le's picture

Funny, but why must there be 3 executions to portray one USP to one audience? These people are just doing it for the fun of it.

ace85le
Activity Score 3935
Marketing Manager |

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Guest's picture

@gravity
It's an ad for cat's litter boxes. of course they want a cat in it :)

Made me laugh anyway :D

Guest
Guest's picture

another weak 1-off idea being passed as a campaign.

Guest
creativesen's picture

Its very niceeeeeeeeeeeeee cat.......

creativesen
Activity Score 28
Other at alter ego communications
fondafo's picture

Funny

fondafo
Activity Score 418
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