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Litter, 5

Campaign
Agency Network: 
Published/Aired: 
September 2008

Description

Fost Plus is a governmental organisation occupied with recycling waste in Belgium.

Print advertisement created by Saatchi & Saatchi, Belgium for Fost Plus, within the category: Public Interest, NGO.

Caption

Litter belongs in the trash bin, and nowhere else.

Advertising Agency: Saatchi & Saatchi, Brussels, Belgium
Creative Director: Jan Teulingkx
Art Directors: Stijn Klaver, Ross Mc Currach
Copywriters: Raf De Smet, Bouke Zoete
Photographer: Tom Joye
Account handling: Nicolas Pignatelli, Wendy Galle
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Guest's picture

i didn't get it

Guest
sirvan's picture

Trash should not be on teh magazine.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

sirvan's picture

Trash should not be on teh magazine.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

Guest's picture

Also I don't get it. and if it is like you say - then it is very forced execution - except the map of the city.

Guest
niniasufle's picture

It's not that the trash shouldn't be on the magazine, is just that it bothers the hell to everyone
get it?

niniasufle
Activity Score 407
Producer/Director at La Red TV
NomadDCLXVI's picture

I agree. It makes sense. In this case rubbish disturbs you in the place you would never wanted. And execution is so realistic, that it catches you by the guts. You don't have to love this ad at all - it's all about awareness.

And actually this rubbish is as disgusting as it really is :) true

This is good campaign!

NomadDCLXVI
Activity Score 441
Creative Director |

dclxvi

Guest's picture

Very very effective

Guest
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